Specialist - Communications

Who You Will Work With

You are someone who thrives in a high-performance environment, bringing a growth mindset and entrepreneurial spirit to tackle meaningful challenges that have a real impact.

In return for your drive, determination, and curiosity, we’ll provide the resources, mentorship, and opportunities to help you quickly broaden your expertise, grow into a well-rounded professional, and contribute to work that truly makes a difference.

When you join us, you will have:

• Continuous learning: Our learning and apprenticeship culture, backed by structured programs, is all about helping you grow while creating an environment where feedback is clear, actionable, and focused on your development. The real magic happens when you take the input from others to heart and embrace the fast-paced learning experience, owning your journey.

• A voice that matters: From day one, we value your ideas and contributions. You’ll make a tangible impact by offering innovative ideas and practical solutions, all while upholding our unwavering commitment to ethics and integrity. We not only encourage diverse perspectives, but they are critical in driving us toward the best possible outcomes.

• Global community: With colleagues across 65+ countries and over 100 different nationalities, our firm’s diversity fuels creativity and helps us come up with the best solutions. Plus, you’ll have the opportunity to learn from exceptional colleagues with diverse backgrounds and experiences.

• Exceptional benefits: On top of a competitive salary (based on your location, experience, and skills), we provide a comprehensive benefits package to enable holistic well-being for you and your family.

What You Will Do

Your work will deliver tailored and impactful messaging to build awareness and drive strategic engagement.

You will join a group of communications and marketing professionals directly within the People & Organizational Performance (POP) practice. Together, you will ensure that POP's distinctive, science-backed insights on talent, leadership, change, and organizational design reach designated client and internal audiences. You will shape the way the practice connects with stakeholders—from client leaders and external industry experts to global firm members—strengthening relationships and positioning the practice as a premier global leader in human capital and organizational health.

Collaborating with senior communications colleagues and external stakeholders, you will contribute to the development and execution of best-in-class global communications programs, events, and publications that enable client activation and funnel building across all channels. By aligning with clear project briefs and leveraging insights, you will ensure communications efforts are strategically focused and deliver measurable impact. You will develop, support, and execute creative communication plans and tactics that build awareness of McKinsey’s capabilities, knowledge, and assets. Ultimately, your work will help protect McKinsey’s reputation, punctuate its expertise, and bring campaigns to life in relevant ways across channels, platforms, and stakeholders.

Based in Europe, you will work closely with over 3,000 POP consultants and experts across 65+ countries who are dedicated to helping clients make distinctive, lasting improvements in performance and organizational health. You will help equip organizations to unleash sustained performance and successfully navigate continuous, complex transformations by leveraging data-driven, science-backed insights—like the Organizational Health Index—focused on Talent, Leadership, Organize, and Change.

To drive effective communications, you will create clear, structured, and engaging written products (e.g., memos, emails, strategic marketing briefs, short-form content, blogs, talking points/scripts, Q&A) that rigorously follow conventions of written English and relevant local languages. You will proactively collaborate with internal and external clients and stakeholders to develop and advise on communications, ensuring alignment with audience needs at different stages of the marketing funnel. You will drive the development and execution of communications for reports, special projects, storytelling (e.g., social posts, case studies), and conferences or events, actively using project briefs to create alignment and drive strategic outcomes. Your work will include conducting strategic assessments (e.g., competitor insights, event speaker research) and collating them into digestible formats for leadership. You will ensure consistent branding—the firm's signature voice, visuals, and narrative—across platforms and channels to ensure resonance with target audiences and alignment with broader objectives.

To manage and execute key projects, you will contribute to defining best-in-class communications and events objectives and the strategies needed to achieve them (e.g., paid and earned media, CRM and social media support, websites, newsletters, and presentations). You will lead complex projects and workstreams independently or with a designated team. You will drive reputation-building programs through a mix of publishing activities and targeted knowledge dissemination, while also leading plans to address routine reputation risks. Your work will involve developing strategy and corresponding metrics to measure impact, implementing related data collection mechanisms, and applying analysis to optimize outreach strategies across the marketing funnel. You will manage data through reports and scorecards to track relevant metrics (e.g., client development, ROI, share of voice), regularly synthesize and share audience insights with stakeholders to optimize engagement, and coordinate the creation of contact databases to maximize dissemination.

Your Background

• Bachelor’s degree (or equivalent)

• 5+ years of business communications experience; background working directly in a professional services environment or partnering closely with subject-matter experts is highly preferred

• Demonstrated knowledge of or strong interest in human capital, organizational design, talent and change management, corporate culture, and leadership development

• Excellent ability to influence, advise, and seamlessly manage the needs of practice leaders, partners, and specialized subject-matter experts within a highly matrixed organization

• Proven ability to manage multiple complex projects simultaneously, working both independently and collaboratively in a fast-paced, ambiguous, and iterative/agile setting

• Outstanding critical reasoning skills, with the capacity to synthesize data and audience insights to inform decisions, optimize strategies, and recommend effective solutions

• Mastery of Microsoft Office (Word, PowerPoint, Teams) and enterprise collaboration tools (e.g., Box, Slack)

• Fluent level language skills in English with exceptional writing, editing, and storytelling skills, along with the ability to translate complex, science-backed insights into compelling, digital-ready content across various service lines (e.g., internal/external comms, media, events) and marketing funnel stages