<section class="job-section" id="st-companyDescription"><div><p class="googlejobs-paragraph--empty"></p><h2 class="title">Company Description</h2></div><div class="wysiwyg"><p>A Continental desenvolve tecnologias e serviços pioneiros para a mobilidade sustentável e conectada de pessoas e seus bens. Fundada em 1871, a empresa de tecnologia oferece soluções seguras, eficientes, inteligentes e acessíveis para veículos, máquinas, tráfego e transporte. Em 2022, a Continental gerou vendas de 39,4 bilhões de euros e emprega atualmente cerca de 200 mil pessoas em 57 países e mercados. </p></div></section><section class="job-section" id="st-jobDescription"><div><p class="googlejobs-paragraph--empty"></p><h2 class="title">Job Description</h2></div><div class="wysiwyg" itemprop="responsibilities"><ul><li>Assist in the design, implementation, and follow-up of trade marketing campaigns and promotions across sales channels (modern trade, traditional trade, B2B, e-commerce, etc.).</li><li>Coordinate with sales teams to tailor activities per channel to ensure relevancy and effectiveness.      </li><li>Analyze sell-in and sell-out data to identify trends, gaps, and opportunities.</li><li>Monitor competitor activities and promotional tactics to inform strategy.                                                 </li><li>Support the development and distribution of POS materials and visual merchandising elements.</li><li>Track and report the effectiveness of in-store activations and display execution.                                    </li><li>Track the trade marketing budget for Ecuador ensuring responsible, strategic use of funds.</li><li>Evaluate the return on investment (ROI) of trade activities and recommend data-backed adjustments to improve efficiency and impact.                                                                                                             </li><li>Work closely with marketing, sales, product, and supply chain teams to ensure alignment and timely execution of trade initiatives.</li><li>Manage promotional merchandise and stored products to ensure optimal use, availability, and rotation across campaigns.</li><li>Collaborate with logistics, suppliers, and agencies to track inventory levels, avoid obsolescence, and optimize storage costs.</li><li>Ensure alignment between product availability and trade campaign requirements to support budget efficiency and execution excellence.                                                                                                     </li></ul></div></section><section class="job-section" id="st-qualifications"><div><p class="googlejobs-paragraph--empty"></p><h2 class="title">Qualifications</h2></div><div class="wysiwyg" itemprop="qualifications"><ul><li>Bachelor’s degree in Marketing, Business Administration, International Business, or related fields.</li><li>Minimum two years of experience in trade marketing, sales analysis, or related functions. </li><li>Experience managing trade marketing projects and operational processes, including campaign execution, merchandising deployment, and inventory rotation.</li><li>Demonstrated leadership working with external stakeholders, such as promotional material suppliers, creative agencies, distributors, and third-party logistics providers.</li><li>Fluent in English (mandatory).</li><li>Experience with ERP/CRM systems (Salesforce) is a plus.</li><li>Advanced Excel skills (pivot tables, lookups, dashboards).</li></ul></div></section><section class="job-section" id="st-additionalInformation"><div><p class="googlejobs-paragraph--empty"></p><h2 class="title">Additional Information</h2></div><div class="wysiwyg" itemprop="incentives"><div sr-tagline=""></div><p>Ready to drive with Continental? Take the first step and fill in the online application.</p></div></section>

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Continental

Continental é uma empresa global de tecnologia focada em mobilidade sustentável. Buscamos contratar um Analista de Trade Marketing & BTL com contrato efetivo, formação superior e experiência em marketing ou áreas afins. O candidato irá planejar, executar e analisar campanhas de trade marketing. Benefícios e bem-estar não foram especificados na descrição.

Trade Marketing & BTL Analyst

Summary