Marketing Intern – Lead Generation

Responsibilities

• Find the right leads. Research target industries and accounts, then identify decision-makers who match our ideal customer profile using Apollo.io, LinkedIn Sales Navigator, and other prospecting tools.

• Qualify and enrich contacts. Verify emails, fill in company and role details, and score leads against agreed criteria so the team only spends time on real opportunities.

• Build and run email campaigns. Write personalized outreach sequences, set up A/B tests on subject lines and messaging, and manage follow-ups in Apollo.io and HubSpot.

• Support LinkedIn outreach. Help plan and run LinkedIn campaigns, including connection requests, InMail, and engagement with prospects' content.

• Keep the CRM clean. Log every lead, touchpoint, and response in HubSpot so marketing and partners have an accurate, up-to-date view of the pipeline.

• Hand off qualified leads. Package qualified leads with context (who they are, why they fit, what they responded to) for the marketing team and partners.

• Report on results. Track open, reply, and meeting rates each week and suggest changes based on what's working.

Benefits

• Market competitive compensation (base salary and bonus)

• Company Paid holidays

• Opportunities for training and certification in a skill area

• Appropriate mentoring and training, to be successful in their position

• Opportunities to learn and grow in a global environment

• Flexible schedule

Qualifications

• Currently pursuing or recently completed a degree in marketing, business, communications, or a related field

• Clear, persuasive writing, especially short-form emails and messages

• Comfort with research and detail-oriented data work

• Self-motivated and organized, with the ability to manage several campaigns at once

• Curiosity about B2B sales, technology, and how companies buy

Nice to have

• Hands-on experience with Apollo.io, HubSpot, LinkedIn Sales Navigator, or a similar CRM or outreach tool

• Familiarity with email marketing metrics such as open, reply, and bounce rates

Develop yourself and the digital future - at Concept Reply!

Concept Reply, part of the Reply Network, is a leader in IoT solutions. We support and advise our customers in Automotive, Manufacturing, Smart Infrastructure and beyond in all aspects of Internet of Things (IoT) and Cloud Computing. From designing and developing customized IoT solutions to implementing and managing them seamlessly, Concept Reply helps customers unlock the potential of IoT.