Sports Marketing Analyst (Fixed Term)

Storytelling is, and will always be, the heart of what we do at Skydance.

Our vision is to build a thriving entertainment ecosystem where stories and worlds are imagined, brought to life and experienced. We create for every age and audience, anchored by the strength of our content and experiences and the depth of our connection with fans. We are creator-first, audience-focused, tech-forward, globally scaled.

Here, you’ll work with talented teams that move fast, think boldly and collaborate with purpose to deliver results. We aim high, champion the best ideas and win together, earning the trust of our employees, creators, partners and audiences every day.

If you’re energized by the opportunity to help build the next-generation global media and entertainment company powered by creativity and technology, we’d be thrilled to welcome you aboard. LET’S GO!

The Sports Marketing Analyst coordinates the planning, execution, and performance analysis of sports marketing campaigns across multiple markets. The role manages day-to-day campaign workflows, reporting, documentation, and cross-functional follow-up across key sports properties, ensuring deliverables remain aligned with approved plans and timelines.

Working with operational autonomy within agreed priorities and approval processes, the analyst translates campaign results and market research into actionable recommendations. The role contributes to campaign optimization, budget visibility, and effective collaboration between local and regional teams in a fast-paced sports and entertainment environment.

Key Responsibilities

• Develop and maintain campaign trackers, timelines, and planning documents, monitoring progress and flagging risks or dependencies.

• Coordinate campaign milestones, deliverables, and approvals; follow up with stakeholders and escalate issues that may affect execution.

• Consolidate and align inputs from Marketing, Creative, Media, Social, PR, Content, and local market stakeholders. Prepare presentations, performance reports, and meeting materials that communicate insights, campaign status, and recommended next steps.

• Consolidate and validate campaign performance data, analyze results against agreed objectives, and recommend improvements.

• Maintain organized campaign documentation and shared resources, ensuring accurate records and visibility of deliverables and decisions.

• Coordinate day-to-day campaign operations with regional and local teams, independently managing assigned tasks within approved plans.

• Research market, competitor, audience, and sports industry trends, translating findings into relevant campaign recommendations.

• Track campaign budgets, committed costs, and actual spend; identify variances and coordinate purchase order documentation when applicable.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, Sports Management, or a related field.

• Strong interest in sports and entertainment, with an understanding of regional and local sports markets and their audiences.

• Working knowledge of sports marketing, content marketing, media, and campaign measurement.

• Relevant professional experience in marketing campaign coordination, reporting, or analysis, with demonstrated cross-functional collaboration.

• English proficiency, written and spoken, sufficient to prepare reports and collaborate with regional stakeholders.

Skills

• Strong organizational and project coordination skills, with ownership of assigned deliverables.

• High attention to detail and commitment to accuracy in data, documentation, and budget tracking.

• Analytical thinking and the ability to interpret data, identify trends, and develop practical recommendations.

• Clear written and verbal communication, including the ability to present insights to different stakeholders.

• Ability to prioritize multiple campaigns and deadlines, resolve routine issues, and escalate risks appropriately.

• Proactive, collaborative approach and sound judgment when working independently within established processes.

Technical Skills

• Proficiency in Microsoft PowerPoint for campaign updates and insight-driven presentations.

• Proficiency in Microsoft Excel or Google Sheets for data analysis, pivot tables, formulas, and budget tracking.

• Familiarity with project management tools such as Monday.com, Asana, Trello, or similar platforms is a plus.

• Ability to consolidate and validate data, build performance reports, and interpret campaign metrics.

About Skydance

Skydance is a next-generation global media and entertainment company, comprised of three business segments: Studios, Direct-to-Consumer, and TV Media. Skydance's portfolio unites legendary brands, including Paramount, Warner Bros., HBO and HBO Max, Paramount+, Pluto TV, CBS, CNN, CBS Sports, TNT Sports, Nickelodeon, Cartoon Network, MTV, Food Network, BET, HGTV, and Comedy Central.

Some Important Details

We embrace the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit. In line with the laws of the country or region in which the role is based, this includes consideration without regard to race, color, ethnicity, national origin, citizenship status, religion or belief, sex, gender, gender identity or expression, sexual orientation, age, marital status, pregnancy, parenthood, physical or mental disability, genetic information, military or protected veteran status, union status or any other category protected by applicable law.

If you’re a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.