Channel Marketing & Digital Sales Assistant (internship)

Company Description

Bandai Namco Entertainment Europe is a leading global publisher, developer and distributor of entertainment content for platforms including, but not limited to, all major video game consoles and PC.

Part of the Japanese Bandai Namco group, we are known for bringing many entertainment's top franchises to market such as PAC-MAN™, GUNDAM™, TEKKEN™, ACE COMBAT™, DARK SOULS™, and ELDEN RING™, as well as European led projects such as LITTLE NIGHTMARES™.

Bandai Namco Entertainment Europe has 15 international offices with operations in 50 countries and is headquartered in Lyon, France’s capital of gastronomy, located at the intersection of two rivers, creating a lively peninsula at its center.

Our company's motto is ‘Fun for all into the future’, join Bandai Namco Entertainment Europe’s family now to be part of that journey!

Position

As a Digital Sales & Channel Marketing Assistant, you will join the Digital Sales Department at our European Headquarters and support both the Key Account Management team and the Channel Marketing team.

You will work in close collaboration with our main partners (Sony, Microsoft, Nintendo, Valve, etc.) and many internal teams (Marketing, Social Media, PR, etc.)

This internship offers a complete, hands-on experience in digital distribution and channel marketing within the gaming industry.

Your principal missions will be as follows (non-exhaustive list):

Channel Marketing responsibilities:

• Coordinate marketing assets (creation, approvals, delivery) with Product Managers and key partners

• Secure visibility for new releases and back-catalog titles across partner channels and storefronts

• Track marketing beats such as trailers, pre-orders, launch timings, DLCs, and OSTs

• Take part in the management of our monthly Channel Marketing reports

Digital Sales responsibilities:

• Support Key Account Managers with sales analysis, pricings, and promotional setup

• Maintain accurate release and promotion calendars for partners (Sony, Microsoft, Valve, Nintendo)

• Contribute to data and reporting projects (dashboards, competition tracking, promotional reports)

• Help the Digital Sales department with “long-term” projects. (Market Analysis, Competitive Intelligence...)

Transversal Missions:

• Participate in internal and external meetings with partners and cross-functional teams on a weekly & monthly basis

• Coordinate with multiple internal departments (Marketing, Creative, Social, PR, CRM)

• Help ensure partner-facing information is accurate and up to date (assets, calendars, statements, guidelines)

• Contribute to regular reporting to support decision-making and strategic planning

Requirements

• Currently enrolled in a master’s degree, majoring in project management, digital marketing or sales

• Initial experience in the entertainment industry or digital marketing or sales development would be a plus

• Fluent in English, excellent written and spoken communication skills

• A command of Microsoft Office Suite, particularly Excel is required

• Interest and understanding of video game digital platforms is appreciated

• Strong communication skills

• Organized, rigorous, proactive, and able to handle multiple priorities and respect tight deadlines pertaining to various projects

• Curious, dynamic, and eager to learn

Other information

Sounds exciting?

Please send us your CV and cover letter in English (applications submitted in other languages will not be considered).

Additional information

Location: 15 rue Félix Mangini, 69009 Lyon (this position is not eligible to full-remote working)

Contract: full-time internship for 6 months (no work-study program)

Start date: January 2027

Remuneration: dependent on degree level (from €1,000 up to €1,200 per month)

Benefits: flexible working hours, 2 teleworking days per week, one day off per month, lunch vouchers, reimbursement of public transportation costs, building with various facilities (gym room, gaming room, nap room, car/bike/scooter parking, cafeteria and coffee corners...)