Wholesale Content Management Associate

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Regular or Temporary: Regular

Language Fluency: English (Required)

Work Shift: 1st shift (United States of America)

Please review the following job description:

The Wholesale Content Management Associate is responsible for consistent execution of content delivery while supporting field adoption and enhancing the user experience across key platforms. This role works to drive alignment across Wholesale marketing, client engagement, sales enablement, and digital engagement channels. This role plays a critical role in connecting Wholesale intellectual content initiatives with Teammate Enablement priorities to optimize tools and communications.

ESSENTIAL DUTIES AND RESPONSIBILITIES

Following is a summary of the essential functions for this job. Other duties may be performed, both major and minor, which are not mentioned below. Specific activities may change from time to time.

Wholesale Enablement Integration

• Partner with cross-functional stakeholders to integrate content distribution, messaging, and tools across the Wholesale organization

• Drive alignment across Wholesale marketing, sales enablement, and line-of-business initiatives to ensure a cohesive strategy and consistent execution

• Gather feedback from sales partners to continuously improve content effectiveness

• Support sales teams with relevant, timely, and actionable marketing content and tools

Reporting, Analytics & Data Insights Coordination

• Track and report on platform utilization and engagement metrics, identifying opportunities for improvement

• Create custom reports and dashboards where native reporting is insufficient

• Partner cross‑functionally to ensure reporting consistency, transparency, and actionability

• Establish and manage data insights and reporting views leveraged by Marketing, Sales Enablement, and key business partners

Sales Enablement Platform Support & Optimization

• Drive adoption through proactive communication, education, promotion, and enhancements

• Promote sales enablement platform capabilities – best practices and new features

• Support ongoing content refreshes, ensuring accuracy, relevance, and usability

• Manage quarterly attestations and governance requirements

• Enhance user experience design to improve navigation and engagement

Sales Enablement Platform (Connection) User Support

• Manage the Connection Support email inbox, providing timely responses and issue resolution

• Deliver user support, including troubleshooting, guidance, and training

• Enable subscriptions, bulk communication execution, and other platform features to streamline content distribution process

QUALIFICATIONS Required Qualifications:

The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Strong academic credentials – college degree or equivalent education and related training or experience3-5 years of experience within consulting, business management, or financial services organization

• Ability to present data and business considerations in a structured manner.

• Advanced proficiency with MS Office tools, especially Excel, PowerPoint, and Word.

• Demonstrated understanding of business and technology organization, resources, priorities, needs and policies.

Preferred Qualifications:

• Excellent communication skills, with the ability to translate strategy into actionable plans

• Experience in marketing, sales enablement, and/or digital engagement within a Wholesale or financial services environment

• Demonstrated ability to manage cross-functional initiatives and influence stakeholders

• Strong organizational and prioritization skills in a fast-paced environment

• Analytical mindset with experience using data to drive decisions and measure success.

General Description of Available Benefits for Eligible Employees of Truist Financial Corporation: All regular teammates (not temporary or contingent workers) working 20 hours or more per week are eligible for benefits, though eligibility for specific benefits may be determined by the division of Truist offering the position. Truist offers medical, dental, vision, life insurance, disability, accidental death and dismemberment, tax-preferred savings accounts, and a 401k plan to teammates. Teammates also receive no less than 10 days of vacation (prorated based on date of hire and by full-time or part-time status) during their first year of employment, along with 10 sick days (also prorated), and paid holidays. For more details on Truist’s generous benefit plans, please visit our Benefits site. Depending on the position and division, this job may also be eligible for Truist’s defined benefit pension plan, restricted stock units, and/or a deferred compensation plan. As you advance through the hiring process, you will also learn more about the specific benefits available for any non-temporary position for which you apply, based on full-time or part-time status, position, and division of work.

Truist is an Equal Opportunity Employer that does not discriminate on the basis of race, gender, color, religion, citizenship or national origin, age, sexual orientation, gender identity, disability, veteran status, or other classification protected by law. Truist is a Drug Free Workplace.

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