COMMUNICATIONS & EMPLOYER BRANDING CONSULTANT

At HEINEKEN Kraków (Heineken Business Services Poland) our success comes directly from our great people. We are a growing team of business experts in finance, accounting, data and technology ready to „WOW” the world with our expertise, passion and pride to be GREEN. We act on our values of Passion for consumers & customers, Courage to dream & pioneer, Care for people & planet, Enjoyment of Life, always focused on being ourselves: inclusive, diverse, and open for new challenges. You will be the dedicated communications and employer branding partner for our internal IT stakeholder. Your primary focus will be internal communication and internal employer branding: helping employees understand business priorities and changes, strengthening leadership communication, and building engagement and a sense of belonging. You will act as an internal communications advisor to leaders and support external employer branding activities targeting IT talent.

Your responsibilities would include:

• owning the internal communications and employer branding plan for the internal IT area: translate business priorities and employee needs into activities with clear deliverables, owners, timelines and KPIs

• advising leaders and supporting organizational change: recommend communication approaches and develop effective change communication plans that help employees understand what is changing, why it matters and what happens next

• delivering employee and leadership communication: manage town halls, leadership updates, newsletters and intranet content; prepare clear presentations and talking points, ensuring accuracy, attention to detail and brand consistency across channels

• leading internal employer branding initiatives: develop recognition, onboarding, knowledge-sharing and employee advocacy activities that strengthen connections within teams and visibility across HEINEKEN

• managing delivery and improve results: coordinate budgets, suppliers and project timelines; combine creative thinking with employee feedback and engagement data to improve activities, use GenAI and digital tools effectively, and support targeted external IT employer branding projects.

You are a good candidate if you have:

• Minimum 7–8 years of relevant experience in communications and employer branding for the IT sector, including leading internal communication, internal employer branding and external employer branding projects

• proven ability to independently develop and deliver communications and employer branding strategies, employee engagement initiatives and leadership communication, including communication during organizational change

• strong stakeholder management and advisory skills: experience advising senior leaders, aligning competing priorities and working with international teams

• strong presentation skills: ability to prepare clear presentations, present recommendations and results, and facilitate stakeholder discussions

• ability to work with technical experts and translate complex IT topics into clear, relevant employee communication

• an innovative mindset and openness to learning: ability to adapt to new developments, combine creative thinking with data-driven decision-making, and use GenAI responsibly to improve efficiency and quality

• proficiency with communication and design tools, such as SharePoint, Viva Engage, Microsoft 365, Canva, Adobe Creative Suite and social media platforms, with strong attention to detail and brand consistency

• strong project management and writing skills, with experience managing budgets, suppliers, multiple deadlines and measuring results

• fluent English, C1 or above.

At HEINEKEN Kraków, we take integrity and ethical conduct seriously. If someone has concerns about a possible violation of legal regulations indicated in Polish Whistleblowing Act or our Code of Business Conduct, we encourage them to speak up. Cases can be reported to global team or locally (in line with the local HGSS Whistleblowing procedure) by selecting proper option in this tool or by communicating it on hotline.

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