Finance Lead, Marketing Finance

POSITION SUMMARY

This Marketing Finance Lead position is a strategic finance leader supporting the Global Marketing Organization, focused on providing thought leadership across planning and investment decisions.

KEY RESPONSIBILITIES

1. Data-Informed Decision Making & Strategic Business Partnership

• Act as a strategic Finance partner to Marketing leadership, connecting business strategy, marketing priorities, and financial outcomes.

• Build partnerships across Marketing and Finance to drive alignment, accountability, and effective decision-making.

• Partner with leaders to evaluate investment priorities, resource allocation, and trade-offs, ensuring spending aligns with strategic objectives.

2. Marketing Effectiveness & Investment Optimization

• Develop financial analyses and scenarios that translate business questions into clear implications, recommendations, and actions.

• Develop a Finance point of view on investment priorities, trade-offs, risks, and opportunities and influence decisions through clear recommendations.

• Partner with Marketing teams to evaluate marketing performance, improve returns, and recommend where investments can be optimized.

• Create executive business reviews and presentations that translate financial and marketing trends into clear business implications and recommended actions, including end-to-end story development and executive-ready visualization.

3. Budget Management & Financial Planning

• Lead financial planning and budget management, including forecasting, close, variance analysis, risks and opportunities, and scenario planning.

• Synthesize financial and business trends into concise narratives that clearly communicate what happened, why it matters, and what should happen next.

• Use AI, process automation, and data capabilities to improve FP&A and analytical workflows, accelerate insights, and enable better decision-making.

QUALIFICATIONS & EXPERIENCE

• 7+ years of experience in FP&A, strategic finance, financial analytics, or related roles.

• Experience with financial modeling, forecasting, budgeting, and scenario analysis, capable of converting data into strategic recommendations.

• Strong executive communication expertise, demonstrated by independently developing leadership presentations and turning complex analysis into clear, compelling narratives.

• Ability to build effective partnerships, influence senior leaders, and navigate complex cross-functional decisions.

• Excellent written and verbal communication skills, capable of distilling complex information into clear messages for executive audiences.

• Creative and structured approach to problem-solving, capable of working effectively through ambiguity.

• Experience applying AI tools to improve productivity, analysis, or workflows, with the ability to identify and champion new ways AI can improve Finance processes and decision-making.

• Experience with data visualization, reporting, or automation tools such as Power BI or Power Automate is a plus; familiarity with SQL is preferred.

About Adobe

Adobe empowers everyone to create through innovative platforms and tools that unleash creativity, productivity and personalized customer experiences. Adobe’s industry-leading offerings including Adobe Acrobat Studio, Adobe Express, Adobe Firefly, Creative Cloud, Adobe Experience Platform, Adobe Experience Manager, and GenStudio enable people and businesses to turn ideas into impact, powered by AI and driven by human ingenuity.

Our 30,000+ employees worldwide are creating the future and raising the bar as we drive the next decade of growth. We’re on a mission to hire the very best and believe in creating a company culture where all employees are empowered to make an impact. At Adobe, we believe that great ideas can come from anywhere in the organization. The next big idea could be yours.

Let’s Adobe together

At Adobe, we believe in creating a company culture where all employees are empowered to make an impact. Learn more about Adobe life, including our values and culture, focus on people, purpose and community, Adobe for All, comprehensive benefits programs, the stories we tell, the customers we serve, and how you can help us advance our mission of empowering everyone to create.

Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other protected characteristic. Learn more.

Adobe aims to make our Careers website and recruiting process accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com.

AI Use Guidelines for Interviews:

Our interviews are designed to reflect your own skills and thinking. The use of AI or recording tools during live interviews is not permitted unless explicitly invited by the interviewer or approved in advance as part of a reasonable accommodation. If these tools are used inappropriately or in a way that misrepresents your work, your application may not move forward in the process.

At Adobe, we empower employees to innovate with AI — and we look for candidates eager to do the same. As part of the hiring experience, we provide clear guidance on where AI is encouraged during the process and where it’s restricted during live interviews. See how we think about AI in the hiring experience.

Expected Pay Range:

Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position is $128,700 -- $243,850 annually. Pay within this range varies by work location and may also depend on job-related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.

In California, the pay range for this position is $168,400 - $243,850

At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).

In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.

State-Specific Notices:

California:

Fair Chance Ordinances

Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and “fair chance” ordinances.

Colorado:

Application Window Notice

If this role is open to hiring in Colorado (as listed on the job posting), the application window will remain open until at least the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs.

Massachusetts:

Massachusetts Legal Notice

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.