Technical Lead - SFMC

At Lilly, the work is demanding because patients are waiting. We unite caring with discovery to help make life better for people around the world, knowing that every decision, every detail, and every day matters. Headquartered in Indianapolis, Indiana, our over 50,000 employees around the globe take on complex challenges to discover and deliver life-changing medicines, strengthen how health is understood and managed, and support the communities we serve. This is hard, urgent, selfless work—but it’s work worth doing. If you’re driven by purpose and ready to bring your best to work that truly matters for patients, we invite you to join us.

Why This Role Matters:

Eli Lilly and Company is seeking a highly skilled and experienced Technical Lead to drive the strategic development, implementation, and optimization of our Marketing Cloud platforms. This role will be instrumental in leveraging cutting-edge marketing technologies to enhance customer engagement and support our global marketing initiatives, ensuring robust and scalable solutions.

What You Will Do:

Technical Leadership & Team Guidance

• Guide a team of Marketing Cloud developers and specialists through implementation challenges, setting technical direction, reviewing designs, and ensuring solutions are architecturally sound and aligned with best practices.

• Provide deep subject matter expertise in SFMC architecture, platform capabilities, and emerging features, ensuring the team applies the right approach at every stage of delivery.

• Conduct design and code reviews that elevate team output, to ensure work is done to the highest standard.

• Oversee end-to-end technical delivery of Marketing Cloud implementations, holding the team accountable to data integrity, system performance, compliance, and quality.

• Evaluate new SFMC features and releases, translating their potential into actionable recommendations for the team and stakeholders.

• Define and enforce development standards, governance policies, and security protocols.

• Foster a culture of continuous learning and improvement, including active adoption of AI tools to help the team work smarter and deliver faster.

• Ensure the team maintains comprehensive technical documentation including architecture diagrams, design specifications, and operational procedures.

Collaboration & Stakeholder Engagement

• Translate complex business requirements into technical specifications and actionable development plans aligned with IT strategy and marketing objectives.

• Collaborate with marketing stakeholders to prioritize initiatives, develop requirements, and ensure solutions meet business objectives.

• Lead technical design sessions and conduct design walkthroughs with both business and technical audiences.

• Lead grooming workshops, provide level-of-effort estimates, and maintain clear communication of technical scope and timelines.

• Manage stakeholder expectations proactively, surfacing risks, dependencies, and trade-offs before they become blockers.

• Participate in vendor management and evaluation for related marketing technology solutions.

Your Basic Qualifications:

• Bachelor's degree in Computer Science, Information Systems, or a related technical field.

• 5+ years of hands-on Salesforce Marketing Cloud development and architecture experience.

• Experience in a Technical Lead or Senior Developer capacity with evidence of technical influence and cross-functional collaboration.

• Hands-on experience in AMPscript, SSJS, HTML, CSS, JavaScript, and SQL within the Marketing Cloud environment and Salesforce Data Cloud.

• Hands-on experience designing and supporting Marketing Cloud Connect implementations, including API integrations and data extensions that power cross-channel campaigns.

• Experience applying data modeling, data architecture, and database concepts in a marketing context, including designing or maintaining marketing data structures for segmentation, targeting, or campaign execution.

• Salesforce Marketing Cloud certification(s), such as Email Specialist, Consultant, Administrator, Developer, or Architect.

• Experience with Agile development methodologies, including user story creation and sprint grooming.

Mindset & Ways of Working

• AI enthusiasm and hands-on fluency — you actively use tools like Claude, ChatGPT, or similar LLMs to automate work, accelerate delivery, and solve problems faster. You don't wait for AI to become standard practice — you're already there.

• Strong learning agility — you stay ahead of a fast-moving platform and proactively bring new knowledge into the team.

• Proactive problem-solving — you identify issues early, involve the right stakeholders, and drive resolution without waiting to be asked.

• Strong self-management — you operate independently, balance multiple priorities and shifting requirements, and hold yourself accountable to outcomes.

Communication & Influence

• Excellent verbal and written communication skills — you can translate complex technical concepts clearly for non-technical stakeholders at any level of the organization.

• Ability to mentor and elevate others technically without formal management authority — you lead through expertise, trust, and example.

• Experience in the pharmaceutical or healthcare industry is a plus.

Lilly is dedicated to helping individuals with disabilities to actively engage in the workforce, ensuring equal opportunities when vying for positions. If you require accommodation to submit a resume for a position at Lilly, please complete the accommodation request form (https://careers.lilly.com/us/en/workplace-accommodation) for further assistance. Please note this is for individuals to request an accommodation as part of the application process and any other correspondence will not receive a response.

Lilly does not discriminate on the basis of age, race, color, religion, gender, sexual orientation, gender identity, gender expression, national origin, protected veteran status, disability or any other legally protected status.

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