Vice President, New Stream Media

Job Description:

The Vice President, Commerce & Retail Media serves as the strategic and operational leader for our core Retail Media clients. This role is responsible for helping our clients scale as a high-performing retail media business by driving revenue growth, strengthening client partnerships, improving operational efficiency, and advancing innovation across Retail Media, Enterprise Media, and Loyalty.

Acting as a day-to-day executive partner to client leadership, the VP will translate strategic business priorities into scalable operating models, high-performing teams, and exceptional client outcomes to drive continued innovation.

Working closely with the Senior Vice President to guide our clients through a period of rapid growth and transformation while ensuring alignment across dentsu teams and capabilities.

Key Responsibilities

Client Leadership & Growth

• Serve as the senior strategic advisor to client leadership

• Build executive-level client relationships and lead strategic planning efforts

• Drive retail media revenue growth through enhanced go-to-market strategies, advertiser engagement, and new monetization opportunities

• Identify opportunities to expand client’s portfolio of commerce media capabilities

• Evangelize the New Stream Media offering in dentsu, meet with client leads to proactively solution partnerships and new advertiser endeavors

Strategic Consulting & Innovation

• Champion innovation across audience strategy, measurement, AI, automation, and media technology

• Bring emerging industry trends and best practices to our client teams

• Lead initiatives focused on retail media growth, operating model evolution, and business transformation

Operational Excellence

• Partner with Group Directors to develop scalable operating models, processes, and governance frameworks

• Partner with Program Leadership, Account Management, Analytics, and Operations teams to improve efficiency and execution

• Drive automation and workflow improvements that support long-term growth

Cross-Functional Leadership

• Align Retail Media, Enterprise Media, Loyalty, Analytics, Data, and Creative teams around common goals

• Leverage the full breadth of dentsu capabilities to drive client success and business growth

• Support new business opportunities, strategic initiatives, and capability expansion efforts

Team Leadership

• Direct management of the agency RMN support teams across Account Management and Media Operations

• Lead and mentor a high-performing cross-functional team

• Build capabilities, develop future leaders, and foster a culture of innovation, accountability, and collaboration

• Partner with NSM leadership on organizational planning and talent development

Qualifications

• 10+ years of experience in retail media, media strategy, digital advertising, consulting, or related fields

• 5+ years of experience directly within retail media, grocery retail preferred

• Experience leading large-scale client relationships and executive stakeholder engagement

• Strong knowledge of retail media monetization, enterprise marketing, audience strategy, and advertiser needs

• Demonstrated success driving revenue growth, operational transformation, and organizational change

• Experience working across cross-functional teams and complex client organizations

• Excellent leadership, communication, and strategic planning skills

• Familiarity with media platforms, retail media technologies, measurement solutions, and retail data ecosystems

The annual salary range for this position is $158,750 - $215,000. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include:

• Medical, vision, and dental insurance,

• Life insurance,

• Short-term and long-term disability insurance,

• 401k,

• Flexible paid time off,

• At least 15 paid holidays per year,

• Paid sick and safe leave, and

• Paid parental leave.

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.

To begin the application process, please click on the "Apply" button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.

At dentsu, we believe great work happens when we're connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles). Dentsu may designate other Hub offices at any time. Those who live outside a commutable range may be designated as remote, depending on the role and business needs. Regardless of your work location, we expect our employees to be flexible to meet the needs of our Company and clients, which may include attendance in an office.

#LI-AD2 #LI-Hybrid

Location: USA – Remote – Michigan – Eastern Time

Brand: Dentsu Media

Time Type: Full time

Contract Type: Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex, sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.

Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to ApplicantAccommodations@dentsu.com by clicking on the link to let us know the nature of your accommodation request and your contact information. We are here to support you.