Director, Business Development

Description & Requirements

Electronic Arts creates next-level entertainment experiences that inspire players and fans around the world. Here, everyone is part of the story. Part of a community that connects across the globe. A place where creativity thrives, new perspectives are invited, and ideas matter. A team where everyone makes play happen.

Director, Business Development

Electronic Arts

Vancouver

Role Summary

Reporting to the VP, Business Development, the Director, Business Development serves as the EA SPORTS business development lead for strategic initiatives that extend our franchises beyond the core game experience. Working in close partnership with EA Ventures, the business owner of EA's Beyond Game strategy, this role identifies, evaluates, structures, and executes partnership opportunities that create new ways for fans to engage with EA SPORTS brands across digital media, emerging data and technologies, platforms, and connected experiences.

You will operate at the intersection of strategy and execution, translating enterprise-level Beyond Game priorities into commercially viable opportunities for EA SPORTS. The role collaborates closely with the broader EA SPORTS Business Development organization to leverage and evolve existing league, federation, club, athlete, and commercial partner relationships while identifying new ecosystem partners that accelerate innovation and long-term franchise growth.

Success in this role requires exceptional cross-functional leadership, business and commercial acumen, and the ability to align multiple internal and external stakeholders to deliver partnerships that support scalable, fan-centric experiences that complement EA's core gaming business. This is a hybrid role, with 3 days a week in our Vancouver office.

Key Responsibilities

Strategic Partnership Development

• You will partner with EA Ventures to support EA's Beyond Game strategy within the EA SPORTS portfolio.

• You'll identify strategic partnership opportunities that extend EA SPORTS franchises into new fan experiences, platforms, and business models.

• You will be responsible for executing partnerships that support commercial strategies and business cases for new initiatives that align with franchise, corporate, and partner objectives.

• You'll evaluate emerging opportunities across sports media, creator ecosystems, AI, digital platforms, connected experiences, and other adjacent markets.

• You will manage partnerships from opportunity identification through execution, launch, and ongoing governance.

Cross-Functional Business Development

• Work collaboratively across the EA SPORTS Business Development organization to identify opportunities within the existing partner ecosystem, including leagues, clubs, federations, athletes, data and technology partners, and commercial rights holders.

• Ensure Beyond Game initiatives complement and strengthen existing strategic partnerships while creating incremental value for EA and its partners.

• Coordinate with franchise Business Development leads to align priorities, partnership approaches, and go-to-market strategies.

Ecosystem Development

• Cultivate relationships with established and emerging partners across sports, media, technology, entertainment, and fan engagement.

• Expand EA SPORTS' external innovation ecosystem by identifying companies and capabilities that support long-term franchise growth.

• Collaborate with EA Ventures and Corporate Development to assess strategic investment, incubation, or partnership opportunities where appropriate.

Cross-Functional Leadership

Partner with:

• EA Ventures

• EA SPORTS Business Development

• Franchise Leadership

• Studios and Product Management

• Brand & Marketing

• Legal

• Finance

• Corporate Development

• External strategic partners

to align priorities, evaluate opportunities, and bring new experiences to market.

Market Intelligence & Innovation

• Monitor market trends across sports, media, entertainment, technology, and interactive experiences.

• Assess competitive activity and emerging partnership models.

• Develop strategic recommendations that position EA SPORTS at the forefront of fan engagement beyond gameplay.

Success Measures

• Strategic partnerships executed in support of Beyond Game initiatives.

• Incremental commercial value created for EA SPORTS franchises and partner ecosystem.

• Successful collaboration with EA Ventures and cross-functional Business Development teams.

• Expansion of the strategic partner ecosystem.

• Speed and effectiveness of opportunity identification through launch.

• Long-term contribution to franchise growth and innovation.

Experience

• 7–10+ years in Business Development, Strategic Partnerships and Product Development within gaming, sports, media, or technology.

• Proven experience developing and negotiating complex strategic partnerships.

• Strong understanding of the global sports product ecosystem and digital media landscape.

• Experience working across matrixed organizations and influencing senior stakeholders without direct authority.

• Build commercial partnerships and execute cross-functional initiatives.

• Excellent financial modeling.

Pay Transparency - North America

COMPENSATION AND BENEFITS

The ranges listed below are what EA in good faith expects to pay applicants for this role in these locations at the time of this posting. If you reside in a different location, a recruiter will advise on the applicable range and benefits. Pay offered will be determined based on a number of relevant business and candidate factors (e.g. education, qualifications, certifications, experience, skills, geographic location, or business needs).

PAY RANGES

• British Columbia (depending on location e.g. Vancouver vs. Victoria) *$160,700 - $224,700 CAD

Pay is just one part of the overall compensation at EA.

For Canada, we offer a package of benefits including vacation (3 weeks per year to start), 10 days per year of sick time, paid top-up to EI/QPIP benefits up to 100% of base salary when you welcome a new child (12 weeks for maternity, and 4 weeks for parental/adoption leave), extended health/dental/vision coverage, life insurance, disability insurance, retirement plan to regular full-time employees. Certain roles may also be eligible for bonus and other incentive programs.

About Electronic Arts We’re proud to have an extensive portfolio of games and experiences, locations around the world, and opportunities across EA. We value adaptability, resilience, creativity, and curiosity. From leadership that brings out your potential, to creating space for learning and experimenting, we empower you to do great work and pursue opportunities for growth.

We adopt a holistic approach to our benefits programs, emphasizing physical, emotional, financial, career, and community wellness to support a balanced life. Our packages are tailored to meet local needs and may include healthcare coverage, mental well-being support, retirement savings, paid time off, family leaves, complimentary games, and more. We nurture environments where our teams can always bring their best to what they do.

Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. We will also consider employment qualified applicants with criminal records in accordance with applicable law. EA also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.