Digital Merchandiser – Chewy

JOB DESCRIPTION

Job Description:

Digital Merchandiser – Chewy

Franklin, TN

On-site

At Mars Petcare, a Digital Merchandiser plays a critical role in helping to maximize the digital exposure and performance of our portfolio by ensuring flawless execution of “perfect page” principles – best-in-class content, site navigation and architecture, product information, and ratings & reviews. Also in scope is helping to define the future of our digital merchandising principles through test & learns, as well as measuring and reporting of our digital merchandising strategy (content improvement over time, ratings & reviews compliance, organic search strategy, test & learn implementation, etc.) to our customer teams and broader organization.

What are we looking for?

• Bachelor’s degree required

• 2+ years experience in managing brand portfolios of products online

• Have strong functional/technical understanding of eCommerce fundamentals

• Understand core business metrics and how these can be influenced through digital content and shelf principles

• Prior and demonstrable experience at a large CPG organization, retailer or agency with exposure to teamwork, systems, data, insights and learnings

• Ability to benchmark market best practices in search, placement, content & merchandising

• Strong communication skills to educate & report across all key metrics

• Strong negotiator where the outcome is felt as positive from both sides

• Balanced analytical/conceptual skills to understand and then optimize page performance

• Proven project management skills, attention to detail and exceptional organizational skills

• Comfortable in a fast-paced, dynamic and ambiguous environment

• Knowledge of Salsify is nice to have

What would be your key responsibilities?

• Primary responsibility is perfect digital page: working with our internal content team to secure best-in-class digital assets, syndicating those digital assets to our customers, and driving content improvement over time to drive conversion with our brands.

• Ensure all new products, transitioning items, and discontinued products are live and updated on retailers’ websites at the respective launch/discontinuation dates.

• Drive efficiency in content syndication and ratings & reviews, identifying opportunities to make our content process more simplified to improve our speed to market.

• Monitor and analyze our portfolio and competitors’ search & merchandising strategy around key criteria: content quality, integrity, availability, placement & search, pricing. Monitor and anticipate new digital merchandising trends and winning tactics, partnering with the customer team, OneInsights team, and the retailer to bring them to life.

• Serve as a key contributor in our ‘always-on optimization’ content process, leveraging both internal and competitive insights to continually improve how our brands come to life through our retailer’s websites.

• Define and coordinate the execution of our Digital Merchandising strategy on retailer websites and coordinate search principles and tools, including design and execution of cross-sell / upsell activities.

• Work with key stakeholders to define and implement ‘test and learn’ improvement strategies and opportunities. Define and continuously measure KPIs to assess retailer digital content and shelf strategies and execution capabilities.

• Opportunity to also expand responsibilities to include fundamental sales and category analytics to expand breadth of business acumen and applied insights

What can you expect from Mars?

• Opportunity to bring your pet to work.

• Commitment to create a safe, healthy, and sustainable world for our partners and the communities in which we operate.

• Commitment to make A Better World For Pets™ a world where they’re healthy, happy and welcome

• Commitment to our consumers and focus on positively impacting the planet and the population.

This role is based in Franklin, TN with regular in-office collaboration expected. Flexibility is a key enabler—empowering associates to make choices that support both business outcomes and personal needs, including occasional remote work.

Mars does not sponsor visas for this role. This position is not eligible for relocation benefits.

About Mars: Mars is a family-owned business with more than $50 billion in global sales. We produce some of the world’s best-loved brands: M&M’s®, SNICKERS®, TWIX®, MILKY WAY®, DOVE®, PEDIGREE®, ROYAL CANIN®, WHISKAS®, EXTRA®, ORBIT®, 5™, SKITTLES®, BEN’S ORIGINAL® and COCOAVIA®. Alongside our consumer brands, we proudly take care of half of the world’s pets through our nutrition, health and services businesses such as Banfield Pet Hospitals™, BluePearl®, Linnaeus, AniCura, VCA™ and Pet Partners™. Headquartered in McLean, VA, Mars operates in more than 80 countries. The Mars Five Principles – Quality, Responsibility, Mutuality, Efficiency and Freedom – inspire our 150,000 Associates into taking action every day towards creating the world we want tomorrow.

Commitment to Equal Employer Opportunities: All qualified applicants will receive consideration for employment in accordance with applicable law and without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, genetic information, disability, status as a protected veteran, or any other category protected under federal, state, and local laws. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. The company is pleased to provide such assistance, and no applicant will be penalized as a result of such a request.

A Note to Candidates Regarding AI Embracing AI as a vital skill for today and tomorrow, we welcome candidates to use AI to assist with your preparation as you engage with our recruiting process—from helping to perfect your CV/resume to using it to refine your interview skills. While AI can assist you, we expect that your ideas, responses, and demonstration of competencies throughout the recruitment process are authentically your own. We value genuine engagement and want to see the real you shine. At Mars, AI is here to support—not replace—the human connection at the heart of our recruitment process.

Note to Search Firms/Agencies: Mars, Incorporated and its subsidiaries and affiliates (Mars) do not compensate search firms for unsolicited assistance unless they have a written search agreement with Mars and the requisition is position-specific. Any resumes, curriculum vitae, and other unsolicited assistance from search firms that do not have a written search agreement or position-specific requisition submitted to any Associate of Mars will be deemed the sole property of Mars and no fee will be paid in the event the candidate is hired by Mars.