Senior
Channel Activation Manager - Off Trade
Main Responsibilities
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Translate Channel Strategy – Turn Off-Trade strategies into clear, actionable activation plans.
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Drive Brand & Portfolio Initiatives – Ensure brand and portfolio plans are effectively activated across Modern and Traditional Off-Trade.
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Manage Channel Activations – Lead end-to-end activation programmes across key channels.
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Drive Category Growth – Support initiatives that strengthen category performance and growth.
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Ensure Execution Excellence – Deliver activities on time, within budget and to the required standards
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Deliver Commercial Objectives – Ensure activations are aligned with and contribute to overall business goals.
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