Senior
Senior Brand Manager
Senior Brand Manager (12-Month Fixed-Term Contract)
About the Role
Essity is home to leading brands including TENA®, Bodyform®, Cushelle®, Velvet®, Plenty® and Tork®, helping to improve health and well-being for millions of people every day.
We're looking for a Senior Brand Manager to join our Consumer Goods team on a 12-month fixed-term contract. This role will lead the activation and growth of Plenty®, one of the UK's leading household towel brands, through the delivery of effective marketing campaigns, product initiatives and digital activities.
This is a hybrid role based in Didsbury, Manchester, with three days per week in the office and up to two days working from home.
What You Will Do
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Deliver brand plans and campaigns across ATL and BTL channels.
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Lead TV, digital, social and shopper marketing activities to drive brand growth.
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Partner with commercial, category, global marketing and agency teams to deliver brand objectives.
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Manage external agencies, including briefing, campaign development and performance evaluation.
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Support product launches, packaging updates and product range development.
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Drive brand presence across retailer websites, owned channels and social media platforms.
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Manage marketing budgets and monitor performance against KPIs.
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Analyse market and consumer data to identify growth opportunities.
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Support artwork development and approval processes.
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Provide guidance and support to the Assistant Brand Manager on key projects.
Who You Are
You will bring:
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Previous brand marketing experience, ideally within FMCG or a consumer goods environment.
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Strong project management and stakeholder management skills.
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Experience delivering integrated marketing campaigns across digital and traditional channels.
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Commercial awareness and a data-driven approach to decision-making.
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Excellent communication and presentation skills.
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Strong organisational skills with the ability to manage multiple priorities.
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Proficiency in Excel and PowerPoint.
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A collaborative, proactive and results-focused mindset.
What We Can Offer You
Our purpose, Breaking Barriers to Well-Being, provides meaning to everything we do. Join us to improve well-being for people and drive positive change for society and the environment. At Essity, you'll feel valued, empowered to grow, and challenged to achieve business results in a collaborative and open atmosphere. Innovate for Good | Excel Together | Be You with Us
#Essity-UK #LI-KB2 #Hybrid
Application End Date:
09 Sept 2026
Job Requisition ID:
Essity263685
Location: Didsbury (UK)
Time type: Full time
Start date: 2026-08-27
Posted on: Posted Today
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