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Brand Specialist Caucasus

What this position is about - Purpose:

Brand Specialist role is responsible for Portfolio projects development and management on Caucasus markets in compliance with Brand guidelines, Portfolio strategy, and Legal & CA&C requirements.

What will you do - Responsibilities:

• Prepare brand support activity plans, briefings/de-briefing, management and coordination of projects with brand agencies and cross-functional teams in compliance with Timeline, Brand guidelines and Portfolio strategy

• Ensuring Brand communication tools development and adaptations, Brand project materials alignment with relevant stakeholders in compliance with brand territory.

• Provide executional support to Brand Marketing in terms of brand support activity reports, analytics consolidation and coordination of distribution (mid-report, post-report).

• Continually monitor the execution of relevant projects, analyze performance on the on-going basis and propose actions to ensure full achievement of set objectives and KPIs.

• Consistently maintain knowledge of targeted consumer profile and differentiators vs. other brands for each market.

• Actively engage in identifying new tools to address consumer needs, in line with brand strategy.

• Regularly go on market visits as part of consumer trends and behavior evaluation

• Regularly follow-up with the agency and prepare status updates on all on-going projects for Caucasus markets

• Track and manage budget usage per each project and report it accordingly.

• Ensure timely preparation of all branded materials and documents (Brand agency PR/PO/GR and legal documents) included in the brand projects.

Who are we looking for - Requirements:

• Passionate and motivated team player, committed to professional goals with high sense of ownership and accountability.

• University degree preferably in Management / Marketing / Finance

• Minimum 2 years of successful experience in Brand marketing, Trade & Consumer engagement, digital & sales experience are an advantage.

• Fluent Georgian, English, Russian as a plus .

• Strong interpersonal and communication skills

• Confident PC user - MS Office (Excel, Power Point, Outlook). BI user is advantage

• Good project and time management skills

• Good analytical and planning skills

• Good understanding of Marketing and Sales processes in FMCG

• Good commercial understanding

• Good presentation and negotiation skills

• Positive, pro-active, fast learner, result and development oriented team player.

What are the next steps – Recruitment process:

• Communication with a specialist of the Talent Attraction team from the Global Business Service Center (telephone and online interview)

• Online meeting with the line manager

• Predictive Index Test or other testing

Next steps:

All applications will be reviewed. Please be aware that you will receive a call from Poland (prefix +48), as our Global Business Services is based in Warsaw.

Thank you very much for your interest in the role. You are welcome to apply!

Are you ready to join us? Build your success story at JTI. Apply now!

Next Steps:

After applying, if selected, please anticipate the following within 1-3 weeks of the job posting closure: Phone screening with Talent Advisor > Assessment tests > Interviews > Offer. Each step is eliminatory and may vary by role type.

At JTI, we strive to create a diverse and inclusive work environment. As an equal-opportunity employer, we welcome applicants from all backgrounds. If you need any specific support, alternative formats, or have other access requirements, please let us know.