Mid-Level, Senior
RTM & Commercial Excellence Manager
At JTI we celebrate differences, and everyone truly belongs. 46,000 people from all over the world are continuously building their unique success story with us. 83% of employees feel happy working at JTI.
To make a difference with us, all you need to do is bring your human best.
What will your story be? Apply now! Learn more: jti.com
This position will remain open until filled. Location: Yangon, Myanmar Professional Area: Sales Contract Type: Permanent Professional Level: Experienced Reporting to: Commercial Planning & RTM Manager
RTM & Commercial Excellence Manager
We are looking for a high-impact commercial professional to drive Route-to-Market (RTM) execution, sales performance management, and trade program governance.
This role plays a critical part in transforming how we prioritize outlets, optimize coverage, and improve ROI in a highly dynamic and competitive FMCG environment.
As the RTM & Commercial Excellence Manager and in the area of Sales, you will:
Drive Route-to-Market Excellence
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Support and execute RTM strategies to improve distribution, coverage, and efficiency
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Lead initiatives such as trade segmentation and coverage optimization
Lead Sales Performance Management
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Track and analyze sales KPIs, targets, and performance trends
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Deliver regular insights (daily / weekly / monthly) to support decision-making
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Identify opportunities to improve salesforce productivity and execution quality
Manage Trade Program Performance
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Monitor execution of trade and promotional programs
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Evaluate effectiveness and ROI of trade investments
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Highlight gaps and recommend actionable improvements
Deliver Data-Driven Insights
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Develop and maintain dashboards and reporting tools (e.g., Power BI, Excel)
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Translate complex data into clear, actionable recommendations for management
Lead Strategic & Commercial Projects
- Participate in or lead key projects such as:
- RTM transformation
- Performance management initiatives
- Coverage and segmentation improvements
Lead & Develop Team
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Coach and develop team members to build analytical and commercial capability
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Foster a culture of accountability, collaboration, and continuous improvement
Requirements:
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5–8 years of experience in Sales Operations, Commercial Planning, or RTM (FMCG preferred)
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Strong analytical mindset with experience in Excel, Powe BI, or similar tools
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Solid understanding of distribution, retail channels, and sales operations
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Proven ability to work cross-functionally, manage projects, and deliver results
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Leadership experience with team development capability
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Excellent English communication skills
Are you ready to join us? Build your success story at JTI. Apply now!
Next Steps:
After applying, if selected, please anticipate the following within 1-3 weeks of the job posting closure: Phone screening with Talent Advisor > Assessment tests > Interviews > Offer. Each step is eliminatory and may vary by role type.
At JTI, we strive to create a diverse and inclusive work environment. As an equal-opportunity employer, we welcome applicants from all backgrounds. If you need any specific support, alternative formats, or have other access requirements, please let us know.
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