Senior Director, Customer Insights & Engagement - Cardiovascular

Working with Us Challenging. Meaningful. Life-changing. Those aren’t words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the lives of patients, and the careers of those who do it. You’ll get the chance to grow and thrive through opportunities uncommon in scale and scope, alongside high-achieving teams. Take your career farther than you thought possible.

Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives. Read more: careers.bms.com/working-with-us.

Summary:

The Senior Director, Customer Insights & Engagement will serve as a strategic leader within the Customer Insights & Engagement organization, driving the design and execution of advanced analytics and market research insights and capabilities that optimize engagement and performance across a US Cardiovascular business.

This role is accountable for delivering end-to-end analytics and insights, ensuring alignment with brand objectives and enterprise commercial strategies. As a senior leader, the position will partner closely with cross-functional stakeholders - including Brand Leads, Sales, Finance, Medical and Access Leads - to integrate insights into broader go-to-market plans and enable data-driven decision-making. The Senior Director will lead the development of standardized reporting frameworks, predictive models, and performance dashboards to monitor execution and resource allocation, while championing innovation in analytics, fostering adoption of advanced tools and methodologies (including AI and machine learning), and building organizational capabilities.

Responsibilities:

Market Research & Analytics Leadership

• Develop and execute comprehensive primary and secondary market research plans focused on actionable insights and identification of potential brand opportunities.

• Oversee synthesis of data from multiple sources (APLD, IQVIA, SHS, Claims, Patient chart data, Brand Impact) to extract meaningful business insights that inform marketing strategies.

• Deliver clear, concise presentations that synthesize disparate data and demonstrate a deep understanding of market dynamics, competition, and brand performance.

Cross-Functional Partnership

• Collaborate extensively with the AI Forecasting organization as well as the Centers of Excellence to ensure a unified and comprehensive approach to insights generation.

• Partner with Brand Leads (US and global) to proactively answer business questions, provide data-based solutions to strategic choices, and support senior leader presentations.

Innovation & Advanced Analytics

• Identifies opportunities and leads the development and deployment of innovative approaches and techniques in insight generation that reflect best practice

• Advocate for the adoption and application of advanced analytics capabilities, including AI, machine learning, and other innovative methodologies to enhance insights generation and support strategic decision-making.

• Drive continuous improvement in analytics processes through innovation and capability building.

Strategic Leadership

• Serve as a thought leader for market research and advanced analytics, proactively identifying emerging trends, innovative methodologies, and best practices to continuously elevate the organization’s insights capabilities

• Represent Customer Insights & Engagement in BU-level forums, collaborating with cross-functional partners to shape and influence long-term commercial strategies

• Champion the integration of advanced analytics (including AI and machine learning) into business processes, fostering a culture of innovation and data-driven decision-making.

• Lead the development and adoption of standardized reporting frameworks and predictive models to support strategic planning and resource allocation

Leadership & Governance Lead

• Manage, and mentor the team to deliver high-quality integrated solutions.

• Ensure adherence to all BMS operating policies and governance standards.

Qualifications:

• Minimum 10 years of experience in pharmaceutical analytics or market research, with a proven track record as a strong leader.

• In-depth, hands-on market research expertise required, with demonstrated ability to guide research design - framing the right business questions, selecting the right methodology, and ensuring insights generated are valid, and actionable.

• Bachelor’s degree required; advanced degree (Master’s or PhD) preferred.

• Proven ability to synthesize complex data sources - primary research, secondary data, and competitive intelligence - into actionable insights for senior leadership.

• Cardiovascular therapeutic area experience required.

• Launch experience preferred.

• Experience working across both US and WW/global markets required.

• Strong stakeholder management and consultative partnership skills, with experience influencing cross-functional teams and governance forums.

• Excellent communication and presentation skills, capable of delivering clear, concise recommendations to senior executives.

• Demonstrated ability to lead and mentor teams, fostering collaboration and ensuring quality control of deliverables

• Proficiency with industry-standard data sources and tools (e.g., IQVIA, SHS, advanced analytics platforms) and comfort operating in ambiguous environments.

• Strong grasp of analytical disciplines such as market research, secondary data analytics, or marketing science, as well as a good general knowledge of how other functions relate and inform one another.

• Ability to connect analytics with overarching business questions and understand the link between brand strategy and analytic insights.

• Demonstrate a continuous commitment to the QC process to ensure quality of deliverables meets or exceeds team standards.

• Leadership Attributes Strategic Collaborator: Trusted advisor to senior executives, bridging insights, strategy, and execution.

• Customer-First Mindset: Champions understanding and serving customers across all engagement touchpoints.

• Enterprise Leader: Balances BU-specific needs with broader enterprise priorities and capabilities.

• Innovative Thinker: Anticipates future trends and applies new tools and technologies to strengthen engagement.

• Empowering Collaborator: Builds high-performing teams and develops future leaders across the organization.

If you come across a role that intrigues you but doesn’t perfectly line up with your resume, we encourage you to apply anyway. You could be one step away from work that will transform your life and career.

Compensation Overview: Princeton - NJ - US: $229,500 - $278,100

The starting compensation range(s) for this role are listed above for a full-time employee (FTE) basis. Additional incentive cash and stock opportunities (based on eligibility) may be available. The starting pay rate takes into account characteristics of the job, such as required skills, where the job is performed, the employee’s work schedule, job-related knowledge, and experience. Final, individual compensation will be decided based on demonstrated experience.

Eligibility for specific benefits listed on our careers site may vary based on the job and location. For more on benefits, please visit https://careers.bms.com/life-at-bms/.

Benefit offerings are subject to the terms and conditions of the applicable plans in effect at the time and may require enrollment. Our benefits include:

• Health Coverage: Medical, pharmacy, dental, and vision care.

• Wellbeing Support: Programs such as BMS Well-Being Account, BMS Living Life Better, and Employee Assistance Programs (EAP).

• Financial Well-being and Protection: 401(k) plan, short- and long-term disability, life insurance, accident insurance, supplemental health insurance, business travel protection, personal liability protection, identity theft benefit, legal support, and survivor support.

​Work-life benefits include: Paid Time Off

• US Exempt Employees: flexible time off (unlimited, with manager approval, 11 paid national holidays (not applicable to employees in Phoenix, AZ, Puerto Rico or Rayzebio employees)

• Phoenix, AZ, Puerto Rico and Rayzebio Exempt, Non-Exempt, Hourly Employees: 160 hours annual paid vacation for new hires with manager approval, 11 national holidays, and 3 optional holidays

Based on eligibility*, additional time off for employees may include unlimited paid sick time, up to 2 paid volunteer days per year, summer hours flexibility, leaves of absence for medical, personal, parental, caregiver, bereavement, and military needs and an annual Global Shutdown between Christmas and New Years Day.

All global employees full and part-time who are actively employed at and paid directly by BMS at the end of the calendar year are eligible to take advantage of the Global Shutdown.

Eligibility Disclosure: The summer hours program is for United States (U.S.) office-based employees due to the unique nature of their work. Summer hours are generally not available for field sales and manufacturing operations and may also be limited for the capability centers. Employees in remote-by-design or lab-based roles may be eligible for summer hours, depending on the nature of their work, and should discuss eligibility with their manager. Employees covered under a collective bargaining agreement should consult that document to determine if they are eligible. Contractors, leased workers and other service providers are not eligible to participate in the program.

Uniquely Interesting Work, Life-changing Careers With a single vision as inspiring as “Transforming patients’ lives through science™ ”, every BMS employee plays an integral role in work that goes far beyond ordinary. Each of us is empowered to apply our individual talents and unique perspectives in a supportive culture, promoting global participation in clinical trials, while our shared values of passion, innovation, urgency, accountability, inclusion and integrity bring out the highest potential of each of our colleagues.

On-site Protocol BMS has an occupancy structure that determines where an employee is required to conduct their work. This structure includes site-essential, site-by-design, field-based and remote-by-design jobs. The occupancy type that you are assigned is determined by the nature and responsibilities of your role:

Site-essential roles require 100% of shifts onsite at your assigned facility. Site-by-design roles may be eligible for a hybrid work model with at least 50% onsite at your assigned facility. For these roles, onsite presence is considered an essential job function and is critical to collaboration, innovation, productivity, and a positive Company culture. For field-based and remote-by-design roles the ability to physically travel to visit customers, patients or business partners and to attend meetings on behalf of BMS as directed is an essential job function.

Supporting People with Disabilities BMS is dedicated to ensuring that people with disabilities can excel through a transparent recruitment process, reasonable workplace accommodations/adjustments and ongoing support in their roles. Applicants can request a reasonable workplace accommodation/adjustment prior to accepting a job offer. If you require reasonable accommodations/adjustments in completing this application, or in any part of the recruitment process, direct your inquiries to adastaffingsupport@bms.com. Visit careers.bms.com/eeo-accessibility to access our complete Equal Employment Opportunity statement.

Candidate Rights BMS will consider for employment qualified applicants with arrest and conviction records, pursuant to applicable laws in your area.

If you live in or expect to work from Los Angeles County if hired for this position, please visit this page for important additional information: https://careers.bms.com/california-residents/

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If you believe that the job posting is missing information required by local law or incorrect in any way, please contact BMS at TAEnablement@bms.com. Please provide the Job Title and Requisition number so we can review. Communications related to your application should not be sent to this email and you will not receive a response. Inquiries related to the status of your application should be directed to Chat with Ripley. R1605431 : Senior Director, Customer Insights & Engagement - Cardiovascular