Content Adaptation Specialist (Meycauayan, PH, 3020)

Position Summary

The Content Adaptation Specialist is a key member of the Content Services Adaptation team, responsible for adapting in-scope adaptation and complex design projects. This role focuses on delivering high-quality visual content adaptations across multiple touchpoints, including static materials, POSM, video, and digital assets.

The ideal candidate is passionate about design, highly detail-oriented, and experienced in editing and adapting visual content for e-retailer websites, social media platforms, email campaigns, and other digital marketing initiatives. This role ensures flawless execution of content adaptation while providing creative recommendations aligned with brand and campaign objectives.

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Key Responsibilities

Project & Delivery Management

• Partner with the Project Manager to review and validate project feasibility based on business inputs.

• Gather additional production details (e.g., visual references, creative pegs) when required.

• Ensure timely execution of projects and adherence to agreed delivery timelines.

• Proactively communicate delivery risks and negotiate deadlines with requestors when needed.

Content Adaptation & Execution

• Adapt images, videos, HTML5 banners, POSM, basic 3D artwork, and animated assets according to briefs and brand guidelines.

• Execute editing, retouching, resizing, formatting, and contextual adaptation across channels.

• Visualize and interpret briefs to deliver engaging and effective content adaptations.

• Provide creative recommendations to enhance adapted content while respecting brand consistency.

Quality Control & Governance

• Perform thorough quality checks against briefs, guidelines, and technical specifications.

• Ensure all deliverables are error-free and meet final production standards for print, web, social media, and eCommerce platforms.

• Maintain proper documentation and organization of project files and assets.

Collaboration & Continuous Improvement

• Collaborate closely with Content Graphic Producers, Content Project Manager Specialists, eCommerce Specialists, Content Services Librarians, and eContent Account teams.

• Conduct Service Quality Score surveys at the end of each project or campaign.

• Analyze production and process issues to identify improvement opportunities.

• Liaise with the Content Services Supervisor to implement quality and efficiency improvement plans.

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Key Skills & Competencies

• Ability to quickly understand brand positioning through Brand Guidelines

• Strong planning skills with a focus on quality deliverables

• Solid understanding of design terminology, technical requirements, and asset compatibility

• Creative and innovative production mindset

• Strong conceptual and visual design skills

• Interest in communication, advertising, and brand storytelling

• Good understanding of Digital, ATL, and BTL advertising assets

• Excellent organization of files, folders, layers, and design elements

• Knowledge of final production requirements (print, web, social media, eCommerce)

• Ability to manage priorities and deliver against tight deadlines

• Capacity to handle workload peaks and volume surges effectively

• Strong communication and collaboration skills

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Software & Tools

• Project Management / Workflow Tools:

  • Content Hub or similar platforms

• Design & Production Tools:

  • Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere Pro)
  • HTML5 editing tools
  • Basic 3D software
  • Automation and workflow tools (basic knowledge)

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Experience Requirements

• 1–2 years of experience coordinating content production activities

• Proven hands-on experience in:

  • Graphic design and layout production
  • Video editing and animation
  • Visual content adaptation for digital and eCommerce platforms

• Basic HTML5 coding and adaptation capabilities

• Professional experience in content and eContent production

• FMCG industry experience is highly preferred