Vice President/Director, Commercial Marketing (Japan Market Specialist), Aladdin

About this role

Your team The Asia-Pacific Aladdin Revenue Marketing team drives growth by aligning marketing strategy with commercial outcomes across BlackRock Aladdin’s technology platform, including Aladdin®, eFront, and Preqin.

Aladdin® is a technology platform that unifies the investment management process through a common data language. With a comprehensive view of portfolios across public and private markets, it enables scale, delivers insights, and supports business transformation.

Your role and impact As Vice President/Director, Commercial Marketing (Japan Market Specialist), you will lead the development and execution of the marketing strategy for Japan, one of Aladdin’s key markets in Asia Pacific. You will be responsible for strengthening brand awareness, deepening client relationships, and driving commercial outcomes through integrated marketing programs.

This is a senior, high-impact role requiring both strategic direction and hands-on execution, with significant collaboration across regional and global stakeholders. You will play a critical role in shaping Aladdin’s position in the Japanese market while contributing to the development of marketing talent through coaching, mentorship, and leadership.

Your responsibilities

• Lead integrated thought leadership and demand generation programs in Japan across email, digital advertising, social media, and paid content platforms

• Plan and execute the brand experience across hosted and sponsored industry events, online activations, webinars, and client engagement initiatives

• Localize relevant marketing campaigns, thought leadership content, and sales materials into Japanese, and build and maintain partnerships with industry associations, academic institutions, and key influencers

• Partner cross-functionally with sales, product, research, and global marketing teams, influencing senior stakeholders across a matrixed organization to deliver high-impact campaigns and drive commercial outcomes

• Measure, quantify, and effectively communicate marketing impact to optimize campaign results and return on marketing investment

• Coach, mentor, develop and support junior team member(s), fostering a collaborative and high-performance team environment

Your experience

• 10+ years of experience in marketing, with a focus on financial services, private markets, technology, or Business-to-Business (B2B) environments.

• Native or near-native proficiency in both Japanese and English, with excellent written and verbal communication skills.

• Proven track record of developing and executing integrated marketing campaigns and translating performance insights into measurable commercial impact.

• Experience leading marketing strategy and execution for the Japanese market, with strong understanding of Japanese business culture and communication practices.

• Demonstrated ability to influence senior stakeholders and business leaders across complex, matrixed organizations.

• Proven project management capabilities, with strong attention to detail and execution excellence.

• Familiarity with marketing platforms such as Salesforce, Pardot, or Eloqua is a plus

Our benefits To help you stay energized, engaged and inspired, we offer a wide range of benefits including a strong retirement plan, tuition reimbursement, comprehensive healthcare, support for working parents and Flexible Time Off (FTO) so you can relax, recharge and be there for the people you care about.

Our hybrid work model BlackRock’s hybrid work model is designed to enable a culture of collaboration and apprenticeship that enriches the experience of our employees, while supporting flexibility for all. Employees are currently required to work at least 4 days in the office per week, with the flexibility to work from home 1 day a week. Some business groups may require more time in the office due to their roles and responsibilities. We remain focused on increasing the impactful moments that arise when we work together in person – aligned with our commitment to performance and innovation. As a new joiner, you can count on this hybrid model to accelerate your learning and onboarding experience here at BlackRock.

Guidance on AI use for candidates

At BlackRock, AI has long been part of how we work – enhancing decision-making, improving operations, and helping us deliver better outcomes for clients. We encourage candidates to use AI thoughtfully to learn, prepare, and work more effectively; but during our interview process, we want to focus on getting to know you through your own experiences, thinking, and judgment. To support you, we’ve provided guidance on when and how to use AI during our hiring process so you can approach each step with confidence and showcase your best self.

About BlackRock

At BlackRock, we are all connected by one mission: to help more and more people experience financial well-being. Our clients, and the people they serve, are saving for retirement, paying for their children’s educations, buying homes and starting businesses. Their investments also help to strengthen the global economy: support businesses small and large; finance infrastructure projects that connect and power cities; and facilitate innovations that drive progress.

This mission would not be possible without our smartest investment – the one we make in our employees. It’s why we’re dedicated to creating an environment where our colleagues feel welcomed, valued and supported with networks, benefits and development opportunities to help them thrive.

To learn more about BlackRock, please visit Careers.BlackRock.com. We also encourage you to get to know us on LinkedIn, Instagram, YouTube, X, and TikTok.

BlackRock is proud to be an Equal Opportunity Employer. We evaluate qualified applicants without regard to age, disability, family status, gender identity, race, religion, sex, sexual orientation and other protected attributes at law.