Senior
Wholesale Channel Marketing Manager Germany (m/f/d) – 1-Year FTC (Maternity Cover)
Calling all originals: At Levi Strauss & Co., you can be yourself — and be part of something bigger. We’re a company of people who like to forge our own path and leave the world better than we found it. We believe that what makes us different makes us stronger. So add your voice. Make an impact. Find your fit — and your future.
About the Job
As the Wholesale Channel Marketing Manager – Germany, you will lead the Wholesale (Brick & Mortar) Channel Marketing strategy and execution for the German market. You'll drive brand equity, consumer engagement, and commercial performance through impactful wholesale activations, partner marketing programmes, and strong cross-functional collaboration.
Key Responsibilities
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Develop and execute the Wholesale Channel Marketing strategy for Germany, aligned with global brand priorities and local business objectives.
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Lead the planning and execution of in-store activations, brand campaigns, and consumer engagement initiatives across wholesale partners.
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Create marketing tools, promotional programmes, and sales enablement materials that drive footfall, brand visibility, and sell-out performance.
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Partner closely with Sales, Merchandising, Brand Experience, and Marketing teams to deliver best-in-class consumer experiences.
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Manage channel marketing budgets, monitor campaign performance, and optimise ROI through data-driven insights.
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Build strong relationships with wholesale partners and collaborate with European Channel Marketing teams to share best practices and ensure alignment.
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Identify market opportunities and consumer trends to continuously strengthen channel marketing initiatives.
About You
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Extensive marketing experience within a global consumer, fashion, lifestyle, or retail brand.
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Experience in Wholesale, Retail Marketing, Channel Marketing, or Brand Activation.
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Strong strategic thinking with the ability to translate business objectives into impactful marketing plans.
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Experience working effectively in cross-functional and matrix organisations.
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Excellent stakeholder management, communication, and influencing skills.
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Strong analytical mindset with experience measuring campaign performance and optimising ROI.
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Good understanding of consumer behaviour, brand building, and wholesale and retail environments.
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Fluent in English and German
The expected starting salary range for this role is €67,800 per year. The amount an employee will earn within the salary range will be based on factors such as relevant education, qualifications, performance, and our needs. Salary ranges may vary by location and currency.
Levi Strauss & Co. (LS&Co.) offers a total rewards package that includes base pay, paid leave, product discounts, and more designed to help you and your family stay healthy, meet your financial goals, and balance the demands of your work and personal life. Available benefits and incentive compensation vary depending upon the specifics of the role; details relating to a specific role will be made available upon request. Read more about our benefits here.
LS&Co. is an affirmative action and equal employment opportunity employer. We welcome and value people from diverse cultures, backgrounds, and experiences to make LS&Co. a collective success.
#LI-Hybrid
LOCATION
Offenbach, Germany
FULL TIME/PART TIME
Full time
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