Biddable Business Director (Luxury Brands)

Agency : Havas Media

Job Description : Insert JD

ABOUT US – HAVAS MEDIA NETWORK:

Havas Media Network (HMN) employees over 950 people in the UK & Ireland. We work with clients to generate meaningful outcomes and are extremely proud of our proven track record for accelerating business growth and creating a meaningful difference.

HMN spans London, Leeds, Manchester, and Edinburgh, servicing clients through our agency brands including Havas Media, Arena Media, Forward Media, Ledger Bennett, and Havas Market. Across all agency brands, we have defined shared values that shape the way we work and define what we expect from our people:

• Human at Heart: You will respect, empower, and support others, fostering an inclusive workplace and creating meaningful experiences.

• Head for Rigour: You will take pride in delivering high-quality, outcome-focused work and continually strive for improvement.

• Mind for Flair: You will embrace diversity and bold thinking to craft brilliant, unique solutions.

These behaviours are integral to our culture and essential for delivering impactful work for our clients and colleagues.

THE ROLE:

This is an exciting position as a Biddable Business Director within Havas Media Network, with a focus on our luxury brand portfolio. You’ll be working with some of our most prestigious clients, with a strong emphasis on agility and best in class media delivery, alongside Client, Data & Engineering and Product & Investment teams.

Working with the Head of Paid Social and Head of Programmatic, you’ll support the development of an innovative proposition across the agency, leading a team of Paid Social and Programmatic specialists to roll out learning initiatives across the client teams and groups, as well as create best practice processes and behaviours. You are expected to strategically design and lead Biddable products and implementation for clients and drive a truly integrated direction across biddable channels.

You are also expected to work closely with Investment & Trading teams to deliver commercial and quality targets across all activities, ensuring that investment on behalf of our clients is commercially optimal with proprietary products and preferred partners. You should be experienced in audience planning, implementation and measurement, and can comfortably and confidently talk about how to maintain the integrity of audience segmentations, from planning to buying. You should be a visionary leader, as well as to be fully committed to turn vision into practice, with a deep commercial and operational mindset.

The role is perfect for someone who has demonstrated a solid leadership and management in the Paid Social and/or Programmatic industry, with an ambition to develop and use existing knowledge of all communication channels and how they work together within an integrated ecosystem.

You’ll be required to translate complex biddable solutions to our current and potential clients, to support commercial growth through organic opportunities with non-biddable clients and demonstrate our proposition as part of new business pitches.

What we expect of the person in this role: (base level assumption)

Client: Become our clients’ most trusted partner

• Proactively communicating and managing expectations of internal and external stakeholders, building sustainable relationships with the clients and client teams

• Driving, developing and evolving best-in-class client roadmaps and lead teams to manage them

• Able to lead the team to produce biddable strategies & supporting rationale with documents that demonstrate a high level of expertise and innovation

• Pro-active presentations to promote biddable capabilities both internally and externally

Work: Deliver more meaningful outcomes

• Great track record in leading biddable planning and implementation and in challenging the status quo

• Significant media agency/planning & activation experience

• Passionate about media and the role an agency can play in the evolving communications mix

• Develop our biddable proposition by translating global solutions to the UK market, and creating new solutions that influence our global roadmap

• Develop a culture of sharing across our team & externally through award winning case studies

Growth: Drive business growth & momentum

• Driving investment planning at platform & audience level, leveraging partnerships with technology vendors and publishers

• Pitch experience in communicating new and market leading biddable solutions to clients

• Actively seeking opportunities to maximise biddable potential, improving biddable product proposition and be ahead of the curve of fast changing technology and industry trends

• Be ambitious in seeking to connect with the wider agency (Including Data, Technology, Planning, Insight and Measurement) to develop better solutions for clients

People: Make a meaningful difference to our people

• Effectively manage team resources and proactively optimising it to achieve efficiency and a high standard of our biddable output, identifying training & development needs of team members

• Coaching and mentoring junior members of the team and support and manage all team members effectively

• Be an inspirational lead for the team - leading a team of directors to collaboratively work across teams and groups.

Reputation: Be a force for good

• Continually act as an ambassador for the agency at internal and external events, demonstrating our agency values

• Creating solutions that act as a force for good in media – ensuring social equity & media investment acts as a force for good

Who we’re looking for:

• A natural leader with 6+ years solid experience and proven track record working with Paid Social and/or Programmatic teams, with strong planning, trading and operational experience

• A great leader who can direct and coach a team of specialists

• Excellent communication skills and able to educate internal and external stakeholders in understanding of the role of Paid Social and Programmatic in the wider media mix, in order to achieve clients’ overarching business objectives

• Good storyteller, Great presentation skills and can think creatively

• Able to articulate complex matters in a simple and easy-to-understand way

• Strong interpersonal skills, comfortable working with many people of different backgrounds and skill sets

• Stakeholder management experience (across stakeholders with varying seniority, internally and externally)

• In-depth knowledge of all Paid Social and Programmatic tools as well as audience insight tools

• In-depth media industry knowledge beyond Paid Social and Programmatic

• Experience owning and leading a project from start to finish

• Can simplify complicated processes and frameworks

• Strong commercial mindset and always looking for opportunities to innovate for clients

• Able to interpret data with an analytical eye

• Strong administration skills, project management skills and an enthusiastic approach to other more menial aspects of the role

• Be a challenger and contribute with ideas on new ways of working or processes that will benefit the wider team and/or agency

• Detail-oriented and organised

• Proficiency in MS Office, PowerPoint, Word and Excel

Contract Type : Permanent

Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.