Mid-Level
Channel Executive (Cafe/Bakery) (SINGAPORE, SG, 486035)
Channel Executive
Position Snapshot
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Location: Singapore, Eightrium
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Company: Nestlé Singapore (Nestle Professional)
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Permanent – Full Time
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3-5 years FMCG experience of B2B sales especially in HORECA /Foodservice channels.
Position Summary
Joining Nestlé means you are joining the largest Food and Beverage Company in the world. At our very core, we are a human environment – passionate people driven by the purpose of enhancing the quality of life and contributing to a healthier future. A Nestle career empowers you to make an impact locally and globally, as you are provided with the opportunity to make a mark and stand out, as long as you seek it. With Nestle, you are enabled and encouraged to grow not only as professionals, but also as people.
The Channel Executive is responsible to identify, pursue, and secure new business opportunities, focusing on prospecting and building relationships with potential leads. Expanding market share with key customers by increasing product portfolio penetration and quality machine placements in Office accounts to drive revenue growth.
A day in the life of a Channel Executive...
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Prospecting: Actively search new opportunities to find leads of the assigned channels including field visits, cold calls, networking, referrals and converting marketing lead generation through sales funnel management.
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Identifying Opportunities & Building Relationships:
- Research and identify potential markets and customer segments in the Cafe & Bakery channels to expand the business.
- Establish and maintain relationships with prospects to understand their needs and present suitable solutions, including product demo, solutions pitching (food and beverage)to decision-makers (Boss, Chef, F&B Manager, marketing and procurement department head)
- Build strong, long-term client relationships to ensure repeat business
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Closing Deals: Negotiate and close sales to achieve revenue targets. Managing the entire sales process from initial contact to final agreement to increase the number of Points of Consumption and machine placements.
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Reporting: Track and report on sales performance dashboard, sales activities, sales funnel pipeline status, and market trends to inform strategy and decision-making. Conduct Pre-&Post-assesment of machine placements.
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Cross-Functional Collaboration: Work closely with internal stakeholders to ensure smooth operations and high-impact execution from concept ideation, machine demonstration, and business proposal.
What Will Make You Successful...
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Diploma/Bachelor’s degree in Business, Marketing, Hospitality, or related field (preferred)
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3–5 years of B2B sales experience or FMCG, preferably in foodservice, Horeca or hospitality industry
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Proven track record of meeting or exceeding new business sales targets
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Experience selling to Chef, F&B director, Bakery boss
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