Senior Publishing Manager, FC Online, SEA (Vietnam)

Description & Requirements

Electronic Arts creates next-level entertainment experiences that inspire players and fans around the world. Here, everyone is part of the story. Part of a community that connects across the globe. A place where creativity thrives, new perspectives are invited, and ideas matter. A team where everyone makes play happen.

Senior Publishing Manager, FC Online SEA

Location: Singapore, or Seoul

Reports to: Senior Director, Asia Publisher Experiences

We are looking for a Senior Publishing Manager to lead publishing performance for FC Online (FCO) across Vietnam and Thailand, in close partnership with Garena. Vietnam represents the majority of the SEA business and is the primary focus of this role. You will be EA's in-region market owner and the internal voice of the Vietnamese FCO community, driving commercial performance, local execution, and long-term growth. Do you have a passion for sports (football preferred) and live service games?

Responsibilities Market & Business Leadership

• You will oversee publishing performance and revenue outcomes for Vietnam and Thailand

• You will translate regional strategy into applicable local growth plans

• You will lead forecasting, business planning, and performance reporting

• Identify and guide projects to improve player value and revenue

Partner Management

• You will act as EA's primary point of contact with Garena for FCO SEA

• Align on business priorities, content roadmap, and execution plans

• You will represent SEA market needs to influence partner decision-making

Market Insights & Advocacy

• Serve as the in-market expert for Vietnamese players

• Provide market, competitor, and community insights to inform strategy

• Advocate for local priorities across studio and regional teams

Collaboration

• Partner with Studio, Marketing, Finance, Legal, and Insights teams

• Support GTM planning and live service execution

Requirements

• 7+ years' experience in gaming, publishing, product, or digital marketing

• Expertise in the Vietnamese gaming market (essential)

• Fluency in English and Vietnamese

• Experience working with publisher partners in F2P or live service environments

• Commercially motivated, with experience in forecasting and data-led decision-making

About Electronic Arts

We’re proud to have an extensive portfolio of games and experiences, locations around the world, and opportunities across EA. We value adaptability, resilience, creativity, and curiosity. From leadership that brings out your potential, to creating space for learning and experimenting, we empower you to do great work and pursue opportunities for growth.

We adopt a holistic approach to our benefits programs, emphasizing physical, emotional, financial, career, and community wellness to support a balanced life. Our packages are tailored to meet local needs and may include healthcare coverage, mental well-being support, retirement savings, paid time off, family leaves, complimentary games, and more. We nurture environments where our teams can always bring their best to what they do.

Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. We will also consider employment qualified applicants with criminal records in accordance with applicable law. EA also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.