Field Sales Insights Analyst (External)

PURPOSE OF THE JOB:

Support the field sales team by analyzing data, providing insights, managing tools, and optimizing sales strategies to enhance overall performance and achieve sales targets.

Data Analysis & Reporting

• Collect, analyze, and interpret sales data, market trends, and competitor activities to identify opportunities for growth.

• Develop and maintain dashboards and reports to support the field sales team and management.

• Ensure data accuracy and consistency across reporting tools.

Sales Performance Tracking

• Monitor the performance of field sales representatives using key performance indicators (KPIs) such as sales volume, market share, and distribution.

• Identify trends, gaps, and areas for improvement.

• Prepare regular performance reports at both individual and team levels.

Forecasting Support

• Support the sales and demand planning teams in building accurate sales forecasts using historical data and market trends.

• Work closely with the commercial (sales) team to incorporate market inputs, assumptions, and field insights into forecasting.

• Contribute to inventory planning by providing data-driven insights.

• Track forecast vs. actual performance and highlight deviations.

Field Market Exposure & Insights

• Conduct regular field visits with sales representatives to gain a first-hand understanding of execution, customers, and point-of-sale dynamics.

• Gather qualitative insights on competitors, pricing, promotions, and channel performance.

• Use field observations to complement data analysis and improve reporting accuracy.

Sales Tools & Reporting Enablement

• Support the management and continuous improvement of sales reporting tools and dashboards.

• Ensure the field sales team has access to accurate and relevant data.

• Act as a point of contact for reporting-related queries and improvements.

Training & Support

• Provide basic training and support to field sales teams on reporting tools and data interpretation.

• Promote best practices in data usage and reporting.

• Help ensure the team is equipped to use data effectively in their daily work.

• 3 year work experience in a data-related position preferably in the FMCG industry.

• Proficiency in data analytics tools and software.

• Strong communication and presentation skills.

• Abilityto work independently and collaboratively in a dynamic, fast paced environment.

• Knowledge of FMCG market dynamics and trends.

At Red Bull, we believe in the power of human potential to drive people and ideas forward. We foster an inclusive environment where every voice is valued, regardless of gender, race, sexual orientation, background, age, or disability. In the world of Red Bull, everyone is welcome! Creemos en el potencial de todos para dar aaalas a las personas y a las ideas sin distinción de género, raza, orientación afectivo-sexual, origen, edad y discapacidad. En el mundo de Red Bull, todos son bienvenidos.