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Our Purpose
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Title and Summary
The Consumer Credit team is part of the Customer Solution Centre, and focuses division wide efforts in driving overall transaction volume and profitable revenue growth for MasterCard's Consumer Credit portfolios in the Greater China division. This group actively collaborates with internal teams across MasterCard, and external parties including customers (the Issuers), merchants, and new strategic alliance partners to build innovative global product solutions targeted to capturing current and future card spending volume.
The VP, Consumer Product Development & Management will have accountability for developing, sourcing & managing affluent experiential benefits in these clusters, as well as the go-to-market strategy, to ensure usage and exemplary consumer experience thereby building preference for MCW affluent products. The individual will also be responsible for managing the product life cycle of the existing affluent & core programs and for supporting Product Sales and Business Development Managers with presentations and customized product development requests. Individual will work closely with the global credit team and cluster product sales teams to ensure alignment with the customer-focused strategy.
Major Accountabilities
The individual is accountable for MasterCard's competitive positioning and differentiation in product innovation within the consumer credit in the clusters and develop product benefits/ solutions which would be core to the affluent products to deliver a superior edge to MasterCard Products in the clusters. Will have responsibility for cost management and delivery of these benefits with quantified metrics tied to customer plans
Accountable for incorporating customer planning as well as the requirements for innovation and competitive positioning into the cluster prioritization of product initiatives
Coordinate with the global product team to identify best practices and manage a balance between global product standards and local requirements
Monitor the landscape of competitive products and industry trends, understanding their implications for MasterCard and suggest action steps as required
Ensure the development of innovative and differentiated product benefits to meet current and emerging needs of MasterCard customers
Develop a 'Life Cycle Management' approach to constantly enhance/ modify/ upgrade products & benefits in line with market/ issuer/ segment needs to ensure maximum profitability to MasterCard through usage and retention
Collaborate with Consumer and Customer Marketing leadership to support the launch of programs & benefits within the clusters as well as work with the Marketing team in development of any collateral as required by the clusters
Create and maintain a library of best practices and case studies on product development to be shared with Product Sales, Account Teams and Customers
Develop presentations to proactively update & sell to issuers product opportunities/ innovations, market trends, & MC advancements in product innovation
Support Product Sales and Account Teams in the creation of value propositions that leverage key features of existing and / or new product platforms from MC
Support Sales Teams with customized product development requests
Must demonstrate strong influencing and negotiation skills
Demonstrate proven ability to develop and successfully implement, quantifiable business plans
Industry knowledge and networking especially in merchant relationships/ commerce development
Have an entrepreneurial approach and vision
Analytical thinking
Must have a MCW product & profitability focus
Customer focus with extensive knowledge of customer profitability drivers and consumer usage drivers
Outstanding communication skills from a written, verbal and presentation perspective
Demonstrate multi-disciplinary knowledge, i.e. marketing, operations, acquiring and emerging technologies.
Key Qualifications:
Knowledge of MasterCard credit products and services
15 years + experience in successfully developing and launching new products targeting the premium/affluent market
Understanding of competitive offerings and industry trends
Ability to oversee multiple projects and initiatives concurrently
Experience with strategic and business planning
Negotiating skills
Proven experience working collaboratively in a cross-functional role
Team player with the ability to clearly articulate strategy
Outstanding and expert level of communication/presentation skills
Bachelor's degree or equivalent required. MBA preferred
Corporate Security Responsibility
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
Abide by Mastercard’s security policies and practices;
Ensure the confidentiality and integrity of the information being accessed;
Report any suspected information security violation or breach, and
Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.
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