Senior

Strategic Analytic & Insight Business Partner (FMCG)

Ho Chi Minh City, Vietnam · In sede

Job Description

The SA&I Commercial team at NIQ is dedicated to helping manufacturers and retailers unlock growth through advanced analytics, commercial activation solutions, and strategic consulting.

As a Strategic Analytics & Activation Business Partner, you will lead commercial growth and client engagement across Analytics & Activation solutions, helping clients address complex business challenges and drive measurable business impact.

You will work closely with leading organizations to develop strategic partnerships, identify growth opportunities, and deliver data-driven solutions across areas such as Route-to-Market, Revenue Growth Management, Category Management, Marketing Modelling Mix.

This role combines consultative selling, strategic business partnering, and commercial leadership to accelerate both client success and business growth.

Key Responsibilities

Commercial Growth & Client Partnership

Drive commercial growth objectives for the Analytics & Activation portfolio through strategic account development and business expansion.
Build and execute annual account growth plans aligned with client priorities and business objectives.
Identify, develop, and convert new business opportunities through consultative engagement with clients.
Maintain a healthy sales pipeline, accurate forecasting, and achievement of commercial targets.

Strategic Consulting & Solution Development

Develop a deep understanding of client business priorities, challenges, and growth ambitions.
Translate complex business questions into actionable analytics and activation solutions.
Design and position tailored solutions across Route-to-Market, Price & Promotion, Category Management, Revenue Growth Management, and Marketing Modelling Mix.
Create compelling business cases, proposals, and value propositions that demonstrate measurable client impact.

Client Leadership & Stakeholder Engagement

Establish trusted advisor relationships with senior decision-makers and key stakeholders across client organizations.
Facilitate strategic conversations that help clients navigate changing market dynamics and identify growth opportunities.
Influence clients on the business value and application of analytics-driven decision making.

Cross-Functional Collaboration & Delivery Excellence

Collaborate closely with commercial, product, and delivery teams to ensure seamless client engagement and execution.
Partner with regional and global stakeholders to bring the best solutions, methodologies, and expertise to clients.
Support delivery teams by ensuring recommendations are commercially relevant, actionable, and aligned with client objectives.
Drive client satisfaction through effective project governance and value realization.

About You

You are a commercially minded analytics professional who enjoys helping organizations solve business challenges through data, insight, and consulting.

You are equally comfortable discussing business strategy with senior leaders as you are translating analytical findings into practical business actions.

You combine strong commercial acumen, consultative selling skills, analytical thinking, and stakeholder management to drive sustainable business growth.

Qualifications

Bachelor’s degree in Business, Marketing, Economics, or a related field.
8+ years of experience in FMCG, Retail, Market Intelligence, Analytics, Commercial Strategy, Category Management, Revenue Growth Management, or Consulting.
Proven experience in client-facing commercial, consulting, or business development roles.
Strong understanding of commercial analytics and business growth drivers, with exposure to areas such as Route-to-Market, Price & Promotion, Category Management, Revenue Growth Management, or Marketing Modelling Mix.
Strong stakeholder management, communication, and presentation skills with the ability to engage senior business leaders.
Demonstrated ability to identify business opportunities, develop client solutions, and drive commercial outcomes.
Experience working in a matrix, regional, or multinational environment is a plus.

Additional Information

Our Benefits

Flexible working environment
Volunteer time off
LinkedIn Learning
Employee-Assistance-Program (EAP)

Our Benefits

Flexible working environment
Volunteer time off
LinkedIn Learning
Employee-Assistance-Program (EAP)

NIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process, including résumé screening, candidate assessments, interview scheduling, job matching, communication support, and certain administrative tasks that help streamline workflows. These tools are intended to improve efficiency and support fair and consistent evaluation based on job-related criteria. All use of AI is governed by NIQ’s principles of fairness, transparency, human oversight, and inclusion. Final hiring decisions are made exclusively by humans. NIQ regularly reviews its AI tools to help mitigate bias and ensure compliance with applicable laws and regulations. If you have questions, require accommodations, or wish to request human review were permitted by law, please contact your local HR representative. For more information, please visit NIQ’s AI Safety Policies and Guiding Principles: https://nielseniq.com/global/en/info/niqs-ai-safety-policies/

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence. All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion, please visit the https://nielseniq.com/global/en/news-center/diversity-inclusion

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