Intern - Marketing Associate

Company Description

It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today — ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.

Job Description

At ServiceNow, we’re looking for students who want to learn, grow, and take a giant step early in their career, all while making a giant impact. We offer internship opportunities across various marketing functions. You will work on real, meaningful projects that impact the business and our customers. In addition to receiving relevant on-the-job experience, you will have numerous opportunities to participate in learning workshops and engaging sessions – all designed to enhance your professional development and help expand your communities.

We have four different internship opportunities available. Please see details about each team and their role below:

1. Brand Marketing – Customer Advocacy Intern

What you will do:

• Identify and develop customers/stories who will drive the pipe for Brand, Comms and Events activation and amplification.

• Support processes and technology that help us manage our workflows, pipeline, collaboration, requests and reporting to optimize the impact of our team.

• Work with customers and ServiceNow stakeholders, sharing the value of our program, recruiting customers and connecting them to opportunities that will promote them, their companies and their innovative approaches, to a global audience.

2. Brand Marketing – Talent Brand Intern

What you will do:

• Responsible for Talent Brand Marketing quarterly metrics dashboard by working with stakeholders across Brand, Comms, and Marketing to obtain metrics for their focus areas.

• Conduct quarterly assessment of our company reviews to assess and synthesize sentiments, identify key themes, correlate with other employee survey data, and package up insights to share with leadership

• Assist with ServiceNow career site content strategy, review quarterly metrics, optimize content for higher engagement to reach targeted talent audiences

3. Digital Marketing - Associate Program Manager Intern

What you will do:

• Partner with the functional teams within Digital Marketing to understand their current file taxonomy and how they collaborate across teams. Collect business requirements for ideal repository structure.

• Drive the creation of a document repository for digital marketing org creating a single place to file/store and collaborate with files ensuring efficiency and ease of access for users.

• Gain a strong understanding of the role an operations team plays in driving optimization around people, processes, and tools for an org. (metrics/reporting, vendor management, budget & finance, tools, program & enablement documentation, headcount/resourcing/onboarding/offboarding, and more!)

4. Marketing Transformation - Data Specialist Intern

What you will do:

• Collect, query, standardize, and cleanse structured, and unstructured data used for transformation programs and other go to strategic initiatives

• Source and append marketing data to increase and improve marketing transformation efforts

• Perform recurring audits against core data source systems to ensure data integrity and reliability required for business analysis and insights

Qualifications

Who you are:

• Experience in leveraging or critically thinking about how to integrate AI into work processes, decision-making, or problem-solving. This may include using AI-powered tools, automating workflows, analyzing AI-driven insights, or exploring AI's potential impact on the function or industry.

• A quick, yet thoughtful decision maker who knows when to ask questions, when to act, when to escalate, and when to ask for help

• Highly collaborative, team-oriented, detailed, and organized with ability to manage time and multitask

• Excellent written and verbal communication, leadership, and presentation skills

• Passion for storytelling and identifying trends

• High proficiency in MS Office Suite of Products (Word, Excel, Outlook, PowerPoint)

Additional Information

Work Personas

We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. Learn more here. To determine eligibility for a work persona, ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third-party service.

Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.

Accommodations

We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact [email protected] for assistance.

Export Control Regulations

For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities.

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