Entry Level
Are you ready to kickstart your leadership journey in Trade & Brand Marketing?
Join the Early Talent Program of Coca-Cola HBC and take the fast track to become one of our future leaders in Trade & Brand Marketing! This is not an internship, it's a full-time leadership development program for ambitious young professionals who want to grow into leadership roles in FMCG. Over 12 months you will rotate across key commercial and marketing functions, lead strategic projects and develop the skills needed to shape brands, influence consumers and drive business growth.
What does Trade & Brand Marketing do?
At Coca-Cola HBC, Trade & Brand Marketing sits at the heart of business growth. Our teams build iconic brands, create winning shopper experiences and bring category growth strategies to life across channels. We work closely with Sales, Revenue Growth Management, Insights and Supply Chain teams to understand consumer needs, develop impactful activations and ensure flawless execution in the market. From launching innovations to shaping category strategies, Trade & Brand Marketing plays a key role in delivering sustainable growth and strengthening our market leadership.
What the program offers
Broad commercial exposure
Experience how a leading FMCG business grows brands and drives sales, from consumer insights and portfolio strategy to customer activation and market execution.
Rotational assignments
Gain hands-on experience across three key areas such as:
Brand Marketing
Trade Marketing
Commercial Strategy / Revenue Growth Management
Build a well-rounded understanding of how consumer, shopper and customer strategies come together to create business success.
Real responsibility
Lead cross-functional projects, take ownership of business initiatives and contribute to key commercial decisions while developing your leadership capabilities.
Mentoring & coaching
Partner with a senior Commercial or Marketing leader and an experienced career coach to accelerate your development and expand your leadership potential.
Program journey
Onboarding (1–3 months)
Understand our business model, company strategy and the FMCG landscape.
Functional experience (4–9 months)
Rotate across Trade Marketing, Brand Marketing and Commercial Strategy while contributing to strategic business projects.
Cross-functional experience (10–11 months)
Lead a project involving multiple stakeholders across Sales, Marketing and Supply Chain.
Leadership experience (12–13 months)
Manage a key initiative, mentor junior colleagues or lead a project team while developing essential leadership capabilities.
Who we are looking for
1–3 years of experience in FMCG, marketing, sales, category management, consulting or a related field
Relevant university degree (Marketing, Business, Economics, Commerce or related disciplines)
Strong motivation to grow into a commercial leadership role
Strategic and analytical mindset
Curiosity about consumer behavior and market dynamics
Strong communication and influencing skills
Experience leading projects, teams or initiatives (academic, professional or extracurricular)
Fluent English and Hungarian
What we offer
Cafeteria
Life and accident insurance
Medical insurance (Medicover)
Employee Share Purchase Plan
Internal training, coaching & mentoring programs
Employee Assistance Program
Discounted meals at the on-site cafeteria
Unlimited product consumption at the site
Family days
Company shuttle bus service
Do you have the ambition to lead?
If you are passionate about brands, consumers and commercial excellence, this is your opportunity to build a career at one of the world's leading FMCG companies.
Join Coca-Cola HBC and shape the future of our brands, our business and your career.
About your new team
We are Coca-Cola Hellenic, a growth-focused consumer goods business and strategic bottling partner of the Coca-Cola Company. We bottle, distribute and sell an unrivalled range of products in 29 markets in Europe, Africa and Eurasia. As we do, we create value for all stakeholders, support socio-economic growth and build a more positive environmental impact. We bring together more than 30,000 people from over 70 nationalities, coming from five continents. The diversity of our markets, from mature to emerging economies, provides a wide range of attractive opportunities for growth. We nurture our talents. We give opportunities to people across all functions and levels, as well as different geographies, backgrounds and education. We are willing to take a risk on the people we believe in, even if they don’t have the perfect experience. We have faith in what every person can be. And although we have so much to be proud of, we always stay humble. We believe the real magic happens – for us and for you – when we OPEN UP." At Coca-Cola HBC, we are an inclusive employer that thrives on diversity. This means our environment provides equal opportunities for all, regardless of race, color, religion, age, disability, sexual orientation, or gender identity. Join us in nurturing a culture where everyone belongs and contributes to our collective success.
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