Senior
CATEGORY MANAGER REGIONAL F/H
ILE DE FRANCE
POSTE
Gautier, Regional Director Ile de France & Nord at France Boissons, is recruiting a Regional Category Manager for his team. This individual will be responsible for the application and animation of the national strategy at the regional level for all product categories (excluding wine).
You will be a member of COMOP (Operations and Products Committee) and will regularly participate in COREG (Regional Committee).
You will directly manage an intern.
Your main missions:
Decline the national Purchasing & Categories strategy in the region and ensure its operational implementation across all levers (offer, promotional animations, sales force incentives, commercial tools and training).
Ensure the proper execution of this strategy, identify and report blocking points, and formulate recommendations to contribute to the construction of the national plan (assortment, promotions, challenges, etc.).
Relay categorical trends by disseminating national analyses and orientations in the region.
Support DBUs in the marketing of the national & local assortment.
Analyze and propose a local assortment complementary to the national assortment, ensuring its follow-up with the supply team.
Pilot and boost sales in the categories within the region, by monitoring performance and deploying corrective action plans if necessary.
Support commercial teams by relaying sales arguments to field teams and commercial platforms.
Manage the regional supplier relationship: privileged interlocutor for local suppliers for referencing, animation plans (promotions, challenges), contractualization and administrative follow-up (data sharing, invoicing, etc.).
Develop and implement regional promotional plans (seasonal catalogs, mountain plan, etc.).
Participate in the organization of regional trade fairs and events.
Participate in COMOP and regularly intervene in COREG.
YOUR ASSETS
With a commercial and/or marketing background, you have at least 5 years of successful experience in a field and/or headquarters position, ideally in the CHR sector.
Recognized for your energy, your sense of initiative and your desire to make things happen, you demonstrate a strong team spirit and a real ability to work cross-functionally.
Autonomous and proactive, you are customer and results-oriented, while bringing creativity and rigor to your missions. You have a solid analytical mind and a good understanding of multi-channel sales as well as management indicators... This position is for you!
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