Premium Spirits Business Development Manager

ABOUT YOUR NEW ROLE:

The PS Business Development Manager is responsible for driving the Premium spirits and Three Cents categories strategic development, business growth, and profitability across all market channels and territories. The role leads the development and execution of the annual business plan, manages key partnerships, identifies new business opportunities, and ensures sustainable revenue growth while building organizational capabilities and fostering a high-performance culture while strengthening relationships with customers, distributors, and brand owners.

WHAT YOU WILL DO:

1. Business Development & Growth

   • Develop and execute the annual Business plan for the Premium Spirits and Three Cents category, ensuring achievement of business objectives and financial targets.
   • Drive sustainable revenue and volume growth through market expansion, portfolio development, and identification of new business opportunities.
   • Define and implement category growth strategies across all sales channels and territories.
   • Define right R2M strategy in accordance with Territories specifics, support Commercial policy development and implementation.
   • Monitor market trends, consumer insights, and competitor activities to identify opportunities and risks.
   • Lead the evaluation and introduction of new brands, products, and business initiatives.

2. Financial & Commercial Management

   • Deliver agreed financial KPIs, including Net Sales Revenue (NSR), profit targets, volume growth, and EBIT objectives.
   • Manage business budgets, discounts, investments, pricing strategies, and commercial policy to ensure sustainable business growth.
   • Ensure effective management of inventory levels, forecasting, and demand planning in collaboration with relevant stakeholders.
   • Support the development and implementation of commercial agreements and credit policies.

3. Partnership & Stakeholder Management

   • Build and maintain strong relationships with external partners, Brand Owners, distributors, and key customers.
   • Lead joint business planning processes with strategic partners, ensuring alignment on growth objectives, investment priorities and BP implementation
   • Foster collaboration with Coca-Cola HBC Group stakeholders and participate in business reviews, best-practice sharing, and business development initiatives.
   • Represent the company in negotiations, business meetings, industry events, and customer engagements.

4. Commercial Strategy & Execution

   • Monitor, analyze, and interpret business performance data, providing actionable insights and recommendations.
   • Establish and drive performance management routines to ensure delivery against business objectives.
   • Prepare and lead regular business reviews, forecasts, and performance reports for senior management.
   • Provide regular RE process fully aligned with internal Stakeholders and Group
   • Ensure effective tracking and management of category KPIs and operational metrics.

5. Leadership & People Development

   • Lead, coach, and develop the Premium Spirits team to achieve business objectives and build future capabilities.
   • Drive individual development plans and ensure continuous learning and talent growth within the team.
   • Foster a culture of collaboration, accountability, customer focus, and operational excellence.
   • Support cross-functional capability development initiatives across Sales, Marketing, Finance, and Supply Chain teams.

6. Governance & Compliance

   • Ensure compliance with company policies, procedures, internal controls, and applicable legal requirements.
   • Promote and uphold company values, ethical standards, and data privacy requirements.
   • Perform other duties and responsibilities as assigned in accordance with business needs.

WHAT YOU WILL BRING:

• University degree in Business Administration, Economics, Marketing, or a related field.

• Minimum 5 years of experience in Sales, Business Development, Key Account Management, or Commercial Management.

• At least 2 years of people leadership experience, including leading managers or multi-level teams.

• Experience within FMCG, beverages, spirits, or premium brands environment is highly desirable.

• Proven track record of delivering commercial growth and achieving financial targets.

• Strong financial and commercial acumen.

• Advanced analytical and business planning capabilities.

• Strong negotiation and customer management skills.

• Advanced MS Office proficiency.

• Fluent English, both written and spoken.

• Valid driver's license and willingness to travel.

ABOUT YOUR NEW TEAM:

We are Coca-Cola Hellenic, a growth-focused consumer goods business and strategic bottling partner of the Coca-Cola Company. We bottle, distribute and sell an unrivalled range of products in 29 markets in Europe, Africa and Eurasia. As we do, we create value for all stakeholders, support socio-economic growth and build a more positive environmental impact.

We bring together more than 30,000 people from over 70 nationalities, coming from five continents. The diversity of our markets, from mature to emerging economies, provides a wide range of attractive opportunities for growth.

We nurture our talents. We give opportunities to people across all functions and levels, as well as different geographies, backgrounds and education. We are willing to take a risk on the people we believe in, even if they don’t have the perfect experience. We have faith in what every person can be.

And although we have so much to be proud of, we always stay humble. We believe the real magic happens - for us and for you - when we OPEN UP.

AT COCA-COLA HBC, DIVERSITY HELPS US THRIVE:

Including and celebrating different people and opinions is embedded in our growth story. We are committed to fostering diverse teams that reflect the communities we serve, and to creating an inclusive environment where everyone’s unique perspectives are valued and heard. By constantly building a diverse and inclusive workplace, we enrich our decision-making and provide ever more innovative solutions and shared value.